Unlocking AI, metrics, and community: catch up with insights from Industry Leaders

Our new live stream series distilled kicked off with a deep dive discussion with Chris Guest, the GenAI Collective Chapter Lead for Marin.?

In AI:distilled, Chris peeled back the AI curtain to explore the key trends and insights around AI in marketing and its impact on our industry.?

Three-time CMO Chris shares his thoughts on:

• The shift from search engines to answer engines and why their rapid growth should set industry alarm bells ringing.
• The rise of the agentic web and how personal AI agents will soon be performing our online tasks for us.?
• What all this means for marketing creatives and our interactions with customers.?

Here are the big trends in under 2 minutes.

You can catch up the full livestream with all of Chris’s insights here.

Coming up this month we have two more sessions for you, chock full of insights and intelligence.

In B2B Marketing Metrics: distilled, we dive into a 30-minute exchange with ex-Googler and B2B marketing measurement guru Sarah Aird-Mash

Sara will be exploring the do’s and don’ts of measuring your B2B campaign, the key to staying afloat in a sea of data, and how AI is revolutionising the way businesses optimise their B2B campaigns.?

Join us on Thursday 24th October 2024, reserve your free place now.

In Community: distilled, we are excited to be joined by strategic community program leader Joshua Zerkel for a deep dive into how to build online communities to grow your business.

Joshua will be offering his unique insights on the value of building community programs, their power to increase brand loyalty and drive growth, and why authenticity is essential to building customer engagement.?

Join us on Thursday 31st October at 5:30-6pm GMT for our free live stream, Community: distilled, and learn to unlock the value of your business community.

Book your free spot now.