Unlocking AI: Inside SiteGround’s AI Journey
SiteGround
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AI is reshaping the world around us in much more ways than we realize. Here at SiteGround, we’re not just watching it happen—we're actively participating, trying to find meaningful ways to use AI to make our work, lives, and services better. We've been using AI tech since 2016 to enhance our internal systems and services and deliver top-notch experiences for our clients. Today, we’re giving you a behind-the-scenes look at our AI journey through the eyes of our AI Team Lead - Yasen Kiprov.???
From AI Security Systems through Generative AI all the way to supporting communities
Our journey with AI started back in 2016 when we decided to form our first AI team. One of our initial projects was an AI anti-bot system that now blocks 95% of malicious traffic from reaching our clients' websites. But we didn’t stop there - we added AI analysis and personalization to our anti-spam system that now filters over 11.6 million messages daily, keeping our clients' inboxes safe and tidy.
We then took a leap into the world of generative AI, creating an AI Writer Assistant for our Email Marketing tool. This tool has boosted our clients' email output by an impressive 116%, helping them craft engaging messages more efficiently.
But it’s not just about the cool products we’re building. We’re also passionate about inspiring the next generation of AI innovators. We host regular AI meetups, perform practical AI workshops for high school students, and invest in research institutes to push the boundaries of what’s possible.
Want to know more about our AI projects and how our dedication to AI goes beyond our daily work? Dive into the details here .
A look behind the scenes with Yasen Kiprov, AI Team Lead
Yasen Kiprov, our AI Team Lead, has been at the heart of our AI innovations since day one. From developing advanced chatbots to implementing enterprise-level AI solutions, Yasen's work has been crucial in driving our AI strategy forward.?
But what drives our AI team forward, what are the biggest challenges they faced and what are the results of their work? Read more in the interview here .?
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Join us
Feeling inspired? We’d love for you to be part of our journey. Check out our open positions and join our dynamic team. Together, we can continue to innovate and make a real impact in the tech world.
Explore our open positions and join us at SiteGround to be part of our next big AI innovation.
Till next month,??
The SiteGround Team
Stay tuned for more to come: