Unlock the Power of Persuasion: Your 6-Step Mastery Guide
Laura Egocheaga
?? B2B Ai Growth Advisor | Investing & Partnering with Service Based Businesses for 8-Figure Exits | 18M+ Ad Spend, 210M+ Returns | CEO @ Viral Growth Media | Partner @ Meta & Google
Dive into the "dark arts" of persuasion, and you might just find the golden key to success.
Sounds a bit rogue, doesn't it?
But here's the twist:
when wielded with integrity, these so-called "unethical" techniques can elevate your game to a whole new level.
Remember, it's not the tool but how you use it.
Ethically flexing these skills can not only boost your influence but also contribute to the greater good.
1) The Magic of Giving Back: Reciprocity
We're wired to return favors.
So, start the cycle of goodwill:
- Offer free consultations.
- Slide into those DMs with something valuable.
- Share your best guides for nada.
- Boost others' content.
- Kick off the day with a friendly "good morning."
The more you put out there, the more you'll see coming back.
2) The Power of Consistency
We all want our actions to align with our words.
Tap into this by encouraging small actions:
- A simple "like."
- Clicking that intriguing link.
- Sharing an email address.
- Completing a form.
- Joining a call.
Every small "yes" paves the way for the bigger "YES."
3) The Strength of the Herd: Social Proof
We're all a bit unsure, looking around to see what the crowd's doing.
Make social proof your ally:
- Flaunt those jaw-dropping results.
- Showcase your credibility.
- Parade your glowing testimonials.
The more proof you have, the smoother the path to persuasion.
4) The Charm Offensive: Liking Principle
We're suckers for people we like.
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Make this work for you by:
- Sharing your journey.
- Dishing out genuine compliments.
- Being your authentic, unguarded self.
Your real personal brand is your secret weapon.
5) The Authority Card
We naturally gravitate towards leaders.
Show you're the real deal by highlighting your:
- Awards and honors.
- Rich experiences.
- Professional qualifications.
- Key achievements.
- Unshakable belief in your ideas.
Leadership is about proven prowess.
6) The Fear of Missing Out: Scarcity
No one wants to be left behind.
Play this card wisely:
- "Tick tock, 12 hours to go..."
- "Just 3 spots remaining..."
- "Congrats to the 50 who've already joined..."
Stay honest, though.
Your credibility is priceless.
Elevate Your Influence: The 6 Pillars
1. Scarcity
2. Authority
3. Reciprocity
4. Consistency
5. Social Proof
6. Liking
Ready to revolutionize your reach, craft irresistible offers, and make a monumental impact?
Dive into the "Organic Business Growth" series on YouTube with Me for a masterclass in ethical persuasion.
Get out of sales and boost investor confidence | Coach to Top Technical Founders | Founder, 2 exits | SpecOps Vet | SoberLife
9 个月So true, Laura! Ethical persuasion = game changer. Like turning skeptics into supporters with just honesty and empathy.