Unlock Higher Conversion Rates and Revenue with Microsoft Bing for Commerce
As acceleration continues from physical retail to online commerce, we know many retailers are looking to generate higher value for their customers as well as bolster revenue in this unprecedented environment. Microsoft Bing for Commerce can directly help you generate additional revenue on your site and turn shoppers into buyers!
Customers tell you what they want by searching on your site, but are you hearing everything they have to say? Behind every search, there is the user’s intent – what are they trying to get to, what task are they trying to complete? Using the power of Microsoft AI and trillions of signals we see from shoppers all over the world on Bing, Microsoft Bing for Commerce understands your users, and uses that to provide world class results. From the day integration is live, it will apply sophisticated insights to help you convert those frustrated customers that may have otherwise abandoned their task – especially for less popular searches/items. Users can find products and offers when expressed naturally just as they do on search engines today. This can result in higher add-to-cart, and higher revenue as you see your conversions increase!
Every retailer wants to cater to the personal needs of its customers and hence, personalization is key. You likely have a treasure trove of unstructured customer metadata that is hard to make use of. Put the power of Microsoft AI to work for you, to generate highly personalized product recommendations at scale helping to boost your revenue.
We are also seeing that “shop the look” using images is growing in popularity. Intent expressed this way is becoming common online. With world class Bing custom visual search technology, retailers can reach new audiences and provide them with a delightful search experience by finding products they are looking for.
Finally, incorporating this technology is fast and easy. Microsoft Bing for Commerce is currently available in public preview for large retailers as a stand-alone offering and will soon be available as a part of Microsoft Dynamics 365.
Contact us @ [email protected] to get started on adding more value to your users and generating more revenue!