?? Unleash Your Booth Mojo
Joachim Eeckhout
The Science Marketer ?? Helping science marketing & communication professionals get inspired
Hello there!
A subscriber recently wrote to me about her painful experience with event booth:
Having spent quite a bit of time wandering the conference floor myself, I could not agree more.
So I thought I would write some tips on how to make those booths sexy again!
Let's jump right into it!
Unleash Your Booth Mojo: How to Upgrade Boring Event Marketing
It's time to start making that event marketing budget pay off!
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?? 3 Links For The Science Marketers This Week
"People like things a certain way. They like to do certain things at certain times, no matter how illogical? – ?you know, like tradition. Or superstition. Or professionalism." In this blog post, science copywriter Bill Hinchen shares his personal experience with professionalism. I couldn't agree more.
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"Just as a smooth editing process can keep a writer coming back to an outlet again and again, a rocky one can turn even a dream assignment into a nightmare." This also applies to hired freelance writers, and I think this article from The Open Notebook is full of great tips for marketers who tend to have a heavy hand when it comes to editing.
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About the Author
Hey, I'm Joachim! I'm the founder of Labiotech.eu and The Science Marketer.
Over the past 10 years, I have dedicated myself to science communication in the biotech industry.
Now, I also share what I learned with other science marketers and communicators.
If you need anything, feel free to contact me or work with me.
Changing BioBusiness 1% at a time
1 年Disrupting the commercial booths one event at the time. Pharma companies will surely appreciate that. Thank you Joachim Eeckhout