Unleash the power of creative (with AI portraits)
This week during Advertising Week New York we debuted our new AI photo booth and the results were strong to quite strong.
With Flashtalking (Merged with Innovid) , we've been focused on out-of-the-box activations such as a money machine at ANA, hidden camera prank with Improv Everywhere, local Super Bowl Ad, and flash mob at Possible. As I've long said, B2B marketing doesn't have to be boring!
At #AWNewYork24 we wanted to play off Flashtalking's tagline "Unleash the power of creative" and bring Protected by Mediaocean in on the fun. So we sourced a vendor that specializes in AI portraits and gave them some custom prompts.
For Flashtalking, we went with artistic renderings in the style of Andy Warhol using the #FlashtalkingFresh pastel color palette. Folks that know me, or have seen me on Zoom calls, know that I'm always fully branded but I never consider dying my hair to match our pantone until now!
As for Protected, we keyed in on the almighty power that our ad verification solution provides to turn people into Greek gods and goddesses. It didn't hurt that the host of the event we sponsored was AdTechGod ?? his/her-self. (Contrary to popular belief, it's not Bill Wise .)
We'll have the AI photo booth at ANA Masters in Orlando later this month so be sure to stop by to create your portrait and/or request a meeting with our team.
And remember to always expect the unexpected with Flashtalking!
freelancer
3 个月kahma.io AI fixes this (AI Headshots) Unleash AI's creative portrait power.
Catalyst for crafting experiential environments where authentic business connections thrive | Vice President, Global Accounts @ Kubik | Board of Directors Member | Advisory Board Member
5 个月Well said and very fun! B2B Marketing is all about memorable experiences!
Digital Marketing Leader | Driving Growth and ROI | B2B and B2C Expert | Author | Speaker
5 个月I want one! ??
Adtech Executive
5 个月Fun times for sure!