Universal content types
Use this guide and forget about low engagement

Universal content types

Today we will talk about universal content formats that will suit any niche and will help you when it's difficult to come up with something original.

  • Take-and-do texts. For example, "I will tell you how to create an Instagram business profile and what to write in the first 9 posts".
  • Collections. For example, a selection of tools that may be useful for your audience, or a selection of interesting books, funny films about translators, businessmen, designers, etc.
  • Range of services. It may be a list of media where a person can publish an article for free and get an external link.
  • Case studies. These could be stories about your successful projects and how your customers get additional sales, strengthen their reputation, increase brand awareness thanks to your work.
  • Business Difficulty Cases. Many companies are afraid to talk about their difficulties. But it's much more engaging for followers than to read about your endless success. Talking about mistakes and failures is not a shame. This is normal because to err is human. 
  • Prediction. This is a column about how the industry will change in the future under the influence of some factors, new laws, and so on. This could be your personal opinion or a review of expert opinions. The main thing is that the article answers the questions.

Use this guide and forget about low engagement. A quick tip: we offer a 15% discount on your first order of copywriting. Learn more about our services on our website or contact us now!

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