Unique Ideas to Get Past the Gatekeeper

Most of us have experienced the frustrating situation of trying to reach a high-level contact at a company, only to be stymied by a gatekeeper. Whether it's an assistant, a receptionist, or even an automated telephone system, getting past the gatekeeper can feel like an insurmountable task.

But it doesn't have to be. With a little creativity, you can find ways to get past the gatekeeper and get to the decision-maker. Here are a few basic ideas to get you started.

1. Use words: The gatekeeper is likely to be more receptive if you use the right words. For example, you might say that you're calling with an important update or that you have some time-sensitive information.

2. Swag it up: Try sending a small gift or some swag to the gatekeeper with a note thanking them for their help. This can be a great way to get their attention and make them more likely to put you through to the decision-maker.

3. Be persistent: If at first you don't succeed, try, try again. Having a tenacious attitude can go a long way in getting past the gatekeeper.

4. Get personal: Take the time to get to know the gatekeeper. Learn about their interests and hobbies. This can help you build a rapport and make it more likely that they'll want to help you.

5. Be polite: This one should be obvious, but it's worth mentioning. Gatekeepers are just doing their job, so it's important to be polite and respectful.