An Unhelpful Myth: All FOR PURPOSE Organisations are Purpose-Led

An Unhelpful Myth: All FOR PURPOSE Organisations are Purpose-Led

An Unhelpful Myth is that all FOR PURPOSE organisations are purpose led.

Like most unhelpful myths, when we first hear it, it sounds quite reasonable.

But when we look a little closer, what do we hear?

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There's ‘purpose led’ and there's ‘just happened to be here’.

It's a massive difference, and the difference of the spark, the passion for the purpose led is visible from the outside. You can see and feel the difference.

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The first time I was really aware of this was growing up in the country and surrounded by gatherings of farmers, and I can picture it now, right? My brother, and a few of his mates, they had the spark for farming. They really were curious about markets, genetics, all of these things, and decades later, are still driving leading industry advancements.

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In another part of the pub, there are people there that have inherited the farm and just really quite happy with the reliable income. Others that are really just dabbling in farming, farming now, mining later, just really anything that was going to maintain their lifestyle.

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And then there's the classics. You can see them there. “How hard it is to work on the land. This industry is too tough. I don't know why anyone puts up with it. I wish I could get out of it.”

And they've been saying that for decades too.

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This can happen in a FOR PURPOSE organisation, and it matters. It is the difference between a purpose led FOR PURPOSE and any plain old bureaucracy.

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What I suggest in the coming week, don't look out the window on this, look in the mirror.

Am I connecting to my spark?

Am I surrounded by people who generate that spark?

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Bernie

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Are you a Bright Spark, bright with a spark for today and the future, seeking reconnection with what matters and the capability to lead with intention without being limited by your past, even if the world around you is constantly disrupting?

Are you a Bold Executive Leader seeking shifts in yourself and your organisation’s outcomes without compromising relationships, self-care, and meaning in work, even if the conundrums are mounting and deep down you doubt this is possible across your team?

Are you a Board Director seeking to maintain or achieve industry leadership through periods of disruption, without disrupting shareholder confidence or Executive commitment, even if others in your industry say it is not possible?

Where do you need to elevate and integrate?

Bernie is known for building capability and confidence in leaders who need to transform organisations that are continually reshaping to survive and thrive.

His career began in whole of enterprise and cross-organisation shifts, followed by 10 years in Business Transformation Diagnostics, Training, and Mentoring across Australia and SE Asia.?He currently works with leaders who are focused on accelerated development and re-imagination of industry value systems. He loves working with the Bright, the Bold and the Board to successfully transition to the next phase, creating a positive ripple effect.

In 2020 Bernie authored Traction: Building Change-fit Leadership Teams.

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Bernie Kelly

Fit FOR PURPOSE Leaders & Organisations | Transformation Partner, Speaker, Author, Mentor | Chair, Australian Transformation & Turnaround Association - TransformersUnite! Strategy/ Governance/ Leadership Development.

2 个月

Appreciate your builds on the conversation- and a link for people to check out. ????

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Bernie Kelly

Fit FOR PURPOSE Leaders & Organisations | Transformation Partner, Speaker, Author, Mentor | Chair, Australian Transformation & Turnaround Association - TransformersUnite! Strategy/ Governance/ Leadership Development.

2 个月

I’m fascinated by the Unhelpful Myth that assumes All FOR PURPOSE organisations are Purpose-led. I see a critical distinction. What do you see? Thank you for your role modelling of the distinction. It’s inspiring. Veronica Haslam Suzanne Waldron Judith O. Dave Whimpey Bruce Moore, GAICD Briony Marshall Susan O’Neill John Baker AM ESM Victor Perton Bernd Montag Cherie Mylordis Gifford Thomas Professor Erwin Loh Winitha Bonney OAM - Keynote Speaker

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