Understanding Facebook Newsfeed Algorithm to Boost your Facebook Organic Reach
Ambroise Debret ??
J’aide les salariés du Digital à se lancer en Freelance sans risque ?? 700+ ex-salariés lancés via Freemote depuis 2019 ?? Freelance depuis 12 ans, ex-lecturer HEC Montréal ?? "Référent fran?ais du nomadisme digital"
If you've been managing Facebook pages for a few years, you've sadly noticed your posts reach go lower and lower.
In the early Facebook, posts got shown to almost everyone who liked your page. But as Facebook became more and more monetized (they want people to boost their posts = mo’ money for them), they began to diminish that number. To what extent? 2% according to Hubspot.
That's right, only 2% of your Fan Page Followers will see your posts on average if you don't boost them. But growth hackers like you and me don't want to pay to reach our fans.
There is a workaround: understanding the Facebook Algorithm to be able to Boost your Facebook Organic reach and most importantly TAKE ACTION and TEST THINGS OUT! What we'll get into here will work for Facebook personal profiles as well as Facebook groups!
I've been testing techniques inspired by some of the best players in the game & blog posts. The result of my investigation is this monster of an article!