Understanding the differences between marketplaces and ecommerce sites

Understanding the differences between marketplaces and ecommerce sites

DESCRIPTION: Reasons why people need to build their own online selling websites, significance and importance of possessing one’s own ecommerce platforms. Mentioning the reasons why we one should opt for the self-possessed ecommerce websites.

This blog is intended to reveal a secret to our readers and to ensure that they understand the differences between marketplaces and ecommerce websites. There exist tremendous amounts of benefits of selling your goods and services online, we agree that, you can approach a vast arena of customers and clients by selling your products online, but what we intend to provide you with is something grand, something meant for taking you to the next level, something that can cause you benefits of next generation, something based on so peculiarly futuristic and strategic that cannot only bring you unstoppable profits but also make you a brand icon, with an impressionable impact on your audience, i.e., customers and clients all over the world.

First of all let’s start defining the two different ways of selling products online, i.e., by selling through marketplace which means involving a third-party site that presents the product lists from different types of sellers all across the various categories of the products available online, for example the mega online stores, the other version is one’s own self-possessed ecommerce website!

Ecommerce websites that are self-possessed are basically independent websites that sellers run, in order to present a direct means of communication for their buyers, customers and clients.

Now, after having a basic understanding of what each method of online selling is all about, let’s try to acknowledge the differences between. Although, selling online by the help of marketplace mega online websites can give you high traffic and profit sales, but at the same time it provides you with no self-recognition.

It cannot guarantee you customer loyalty, you can never bring innovation, cannot apply your new ideas, cannot enforce your own rules. Plus, the most deleterious effects of selling online via marketplace is that there are multiple competing brands on the same platform, which can snatch your customers from you completely un-noticed by you! Worst consequences of which are the fact that people who buy your products may never recognize that your brand or shop exists in the marketing world!

Whereas, there plentiful, bountiful reasons why you should choose to create and sell your own ecommerce websites, to name a few advantages are jotted down below:

  1. By running your own ecommerce website, you own the entire control of your business. You can establish as well as maintain a full control over how your website looks like, what content it runs, what it displays, etc. and this way you can attract a larger number of traffic on your website.
  2. Establish your own brand, creating an impressionable identity in the market, so that you can promote your brand worldwide.
  3. You can enforce your own rules, add your own ideas, bring innovation in online selling, through adding photos and videos, blogs, posts, advertisements, coupons, cash-back offers, etc.
  4. You can even enhance and generate revenues for your brand by actually meeting your customer needs, by running creative marketing campaigns and by directly interacting with them, via chat boxes online on your websites.

Therefore, at our company we believe that fabricating your own ecommerce website is an utmost important piece of your online marketing strategy as businessmen. It is a great way for you to grow your brand, acquire loyal customers, gain new insights, and get creative with your marketing. And which is why, our company focuses on helping you out with building and fabricating your own, self-possessed, ecommerce online store with cost-effective, world-class services; so that you can standalone in the marketplace and stay competent.

Ankur Adhikari

Entrepreneur, Product Engineering, Rust Development, First Party (Marketing) Cookie Management Advisor, Privacy Enthusiastic, Former Founding Member of Blotout

4 年

Absolutely, owned e-commerce website is better than any market place because we can't control & customise market place.

回复

要查看或添加评论,请登录

社区洞察

其他会员也浏览了