Uncovering Magic in the Detail at Super Bowl LIX
Stats Perform
Stats Perform is the market-leading sports technology company across media and tech, betting, and team performance.
From in-depth statistical commentary and analysis to AI-powered storytelling tools, Stats Perform and Opta played a vital role in shaping the narrative around football's biggest night.
Now that Super Bowl LIX has come and gone, we're looking back at a few ways we helped uncover magic in the detail to create a memorable evening for NFL fans worldwide.
Opta Data Insights Team
In the lead-up to Sunday's game and throughout the evening, the US research team was in communication with the NFL Network, providing game notes and any answers to stats-based questions.
The comprehensive analysis could be seen on-screen in the network's postgame interviews. Here are a few examples of the data in action. ??
For more analysis from the Opta Data Insights team, check out videos like Saquon Barkley shares his thoughts on winning his first Super Bowl and Patrick Mahomes talks Super Bowl LIX Loss on the NFL's YouTube channel.
Opta Content Agency
Members of the Opta Content Agency were on the ground in New Orleans during the Super Bowl Week festivities, delivering around-the-clock video and editorial coverage.
Global partners like L'Equipe, beIN Sports, and Diario AS relied on these services from the agency to power their pregame and postgame output.
Opta Analyst
Ahead of kickoff, our fan-facing content hub, the Opta Analyst , published a variety of data and advanced metrics-filled previews, projections, and deep dives for the big game.
Here's a taste of some of the content the team produced. ??
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The Analyst also correctly predicted who would lift the Lombardi Trophy at Caesars Superdome, giving the Philadelphia Eagles a 50.8% chance of winning.
Opta Graphics
BBC Sport used Opta Graphics to drive its multi-platform coverage, producing an assortment of visuals like pre-game head-to-heads, in-game insights and milestones, and score updates.
Opta Live
The first edition of Opta Live's Game Slice feature was unveiled for the Super Bowl, allowing users to take their game analysis to the next level by filtering performance data with precision.
The feature enables Opta Live users to:
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