The Ultimate Unique Selling Propositions.Now available on Amazon
Victor Fakhoury
Training & Development,/Lead & process management expert/ SAAS product consulting/ CX Experience Expert/Performance and Process Management consulting.
USP stands for Unique Selling Proposition (or Point) and every business needs one.
It’s easy to spot a USP once you see one in action.
It’s the service or product that you offer which no other business is currently offering to their clients. It’s what your business stands for and the uniqueness it portrays.
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