UGC for the Win!

UGC, or User Generated Content, is a tried and true way to engage and convert your audience, whether it be geared toward a new client/customer or a potential new employee.

UGC has been around since the 1920's so it's definitely earned it's place as a solid strategy. The old tried-and-true versions may have been client testimonials or case studies where today, especially on social, the Influencer craze is a shiny example.

Each has it's place in your toolbox and all can be used to create trust, relationships and engagement.

Each week, Kristina Witmer, President of the Witmer Group, and I co-host a LinkedIn Live event titled Ready. Set. Action! where we provide listeners with three actionable tips (and sometimes homework), on a given topic covering marketing, sales or recruitment marketing. Last week's discussion was all about UGC. Here's the link in case you missed it: https://www.dhirubhai.net/events/ready-set-action-3tipstoleverag7211437748656775168/comments/

Check it out and let us know your thoughts. We would welcome having you join us any Wednesday morning at 9am ET/ 8am CT.

The link changes each week. Want to be reminded of an upcoming session? Email me at [email protected] to be added to our audience list!