Typical Lead Generation Mistakes on Linkedin Channel

We all understand that LinkedIn is the most extensive database of contacts. When we form lists to locate a suitable target audience, the results are the most relevant to us. However, many companies and agencies make mistakes when contacting people from the list using essential communication and campaign management techniques.

Data Research

Data Research is a challenge. Finding a dependable source that provides relevant information and verifies it is often difficult and expensive. Currently, the largest group of individuals can be found on LinkedIn. The Sales Navigator feature allows you to filter the audience, which may include irrelevant contacts that need to be removed from the list. If you don’t want to spend extra time removing these contacts, you may risk a permanent ban from LinkedIn and a low conversion rate.

Data Collection?

The most common way of collecting data is by exporting it from an event or a Sales Navigator search. It is possible to instantly upload the entire search or target audience to your campaign. Before you do this, it is necessary to audit the database and check all contacts for compliance with your ICP. Additionally, you can upload contacts via any Phantombuster or Texau scraper, then prepare the contacts and upload them to your campaign through a CSV file.

Campaign Launch?

Campaigns launched with a basic strategy no longer work. Now, a combination of warming up and gentle touches is necessary. It would be best if you planned your campaign so that you can accurately begin the process of communication and interaction with the Lead. You should also consider how many invites can be sent safely. You should generally be reasonable and only send up to 20 messages a day in order to avoid a ban on your profile.

Conversation Tracking and CRM Mapping??

Tracking conversations and mapping is necessary to remember whom to send messages to and when. One tool is the most efficient way to track results and build custom reports. Additionally, reporting is essential for analyzing different profiles participating in mailings.

Reporting

A sound reporting system allows you to download in CSV format or set up webhooks for custom reports. This will help you measure the conversions and determine what to work on for better results next time.

Take Away

These conclusions should help you improve your lead-generation tactics and actions. Everyone has a different market and offer, but LinkedIn and its audience are the same for everyone. If you want to get the most out of your campaigns, try Expandi.io - it may be the perfect fit for your needs.