THERE ARE TWO WORDS IN CROWDFUNDING – YOU ARE INVITED - SUPERCROWD 2024
Karl Dakin
I help you overcome challenges to raising capital. Take advantage of my Motivated Money Method to identify those investor candidates that are most likely to invest. Top expert in fundraising.
CONTENTS
·?????? Quick Calendar
·?????? Funding Point
·?????? Quotation
·?????? Successful Funding Show
·?????? Don Cohen Show
QUICK CALENDAR
In addition to this Instant Funding newsletter, I host the Successful Funding show, appear as a guest on various podcasts and television shows, speak at various events, and present my educational programs. I have for you here a quick listing of upcoming opportunities to share information, learn, or meet in person or via videoconferencing. I've included more info below.
Successful Funding – Telling Your Funding Story – Tuesday, April 9, 8 a.m. MDT – LinkedIn Live
Successful Funding – Financial Prep for Funding – Tuesday, April 16, 8 a.m. MDT – LinkedIn Live
SuperCrowd 2024 – Impact Crowdfunding – Wednesday/Thursday – April 17/18 - Online
Successful Funding – Community Building – Tuesday, April 23, 8 a.m. MDT – LinkedIn Live
THERE ARE TWO WORDS IN CROWDFUNDING – SUPERCROWD 2024
[You are invited to register for SuperCrowd 2024 – April 17 and 18]
?Many small businesses consider raising funding through crowdfunding in the same way that they consider raising money from other sources. There is an expectation that someone, or in the case of crowdfunding – many someones – whom the small business does not know will go at risk and give them the funding they need.
?This rarely happens when seeking funding from wealthy individuals and private equity funds. It has proven to be as rare when engaging in crowdfunding.
There are two words in crowdfunding – crowd and funding. It is nearly impossible to raise funding without a crowd.
?Those businesses that have been successful invariably have a crowd. This crowd is commonly comprised of customers and supporters with whom a relationship has been built over a long time.
?Establishing and maintaining relationships takes time. It is possible to accomplish this during a capital campaign. However, it is likely that this will mean a longer capital campaign that will be more expensive to implement.
?There are exceptions where a business offers a product or service that is a ‘slam dunk’ in market need, understanding, and purchase. These rare situations should not be considered something that the average business can replicate.
?To be successful in crowdfunding, a business needs to:
·?????? Identify those investor candidates that are most likely to invest
·?????? Craft investment offers that match the identified investor candidates
·?????? Make relationships its most valuable asset
·?????? Establish infrastructure and staffing to manage a large number of relationships
?These recommendations don’t apply just to crowdfunding but are applicable in all funding activities for all organizations.
领英推荐
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QUOTATION
?“In business, the earning of a profit if something more than an incident of success. It is an essential condition of success. It is an essential condition of success because the continued absence of profit spells failure.”
?Louis Dembitz Brandeis?(November 13, 1856?– October 5, 1941) was an American lawyer who served as an?associate justice?on the?Supreme Court of the United States?from 1916 to 1939. He was dubbed the "People's Lawyer." The Economist?magazine called him "A Robin Hood of the law." ?Among his notable early cases were actions fighting railroad monopolies, defending workplace and?labor laws, helping create the?Federal Reserve System, and presenting ideas for the new?Federal Trade Commission. He achieved recognition by submitting a case brief, later called the "Brandeis brief", which relied on?expert testimony?from people in other professions to support his case, thereby setting a new precedent in evidence presentation.
?Having been qualified as an expert witness early in my career on the subject of internal combustion engines and later on technology commercialization, my contribution as an advisor to the courts was enabled by his work.
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SUCCESSFUL FUNDING SHOW
The next Successful Funding show will be Tuesday, April 9 at 8 a.m. MDT. My guest will be Adam Kemper with Fig Advertising . We will discuss telling the story of a business within a capital campaign.
You may register for free to be in the audience at:
The Successful Funding show on my LinkedIn profile will repeat weekly at 8 a.m., MDT on Tuesdays. You may register to attend by going on LinkedIn, searching for Events, clicking on the Events button, searching for Successful Funding, and then clicking on the Attend button. You should receive an email with a link to save to your calendar. You can also click the Share button and obtain the URL link to the show to put it in your calendar.
You may view all of the Successful Funding shows in my Posts on my LinkedIn profile at: https://www.dhirubhai.net/in/karldakin/
?DON COHEN SHOW
I was guest last Wednesday where Don Cohen and I discussed ‘negotiation’ within the framework of raising funding. The conversation revealed negotiation as a type of communication that leads up to the formalization of a relationship, but also continues during the performance of the relationship to assure an ongoing ‘win-win’ outcome.
Don is an expert on LinkedIn and particularly the use of LinkedIn Live streaming to build brands and communities. We will discuss using LinkedIn as a social media platform for building communities that support raising funding.
All shows where I have been a guest can be viewed on Don Cohen's LinkedIn page under Posts.
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Karl Dakin, the Capital Coach
Dakin Capital LLC
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I help you overcome challenges to raising capital. Take advantage of my Motivated Money Method to identify those investor candidates that are most likely to invest. Top expert in fundraising.
7 个月You are invited to SuperCrowd 2024 to learn about crowdfunding as a way to raise funding for small businesses.