Two Minutes On...Communications Planning

Two Minutes On...Communications Planning

Jeremy Woolf Jeremy Woolf

Jeremy Woolf

B2B technology brand strategist and content marketer I Agency CEO I Fractional CMO I Global communications leader

发布日期: 2019年3月19日
+ 关注

Welcome to the first in a genuinely irregular series from me on a range of communications topics. Though most PR folks prefer to be behind the camera (they always told me I had a face for radio), it was nice to sit down and get my thoughts together.

This video looks at my approach to communications planning. This is a big topic, one that deserves more than two minutes. But I am able to cover my three step method for planning, and bridging the gap between strategy, tactics and metrics. Just for fun, I throw in a couple of case studies.

Naturally, I'd welcome thoughts on this video. And if you like it, 'Like' it, love it, 'Share' it and REALLY love it, share and comment. And if you'd like to talk PR, Communications, B2B tech or rugby, give me a shout.

Special thanks to Konstantinos Papakonstantinou and the team at https://boardstudios.com/ who made me look so much better. And for more B2B advice and content, take a look at https://b2bnxt.com/.

Brian Cronkhite

SVP | Head of AI Consultancy

6 年

This is great Jeremy!?

赞
回复
1 次回应
Philip Kam

Data Analytics & Insights Executive ? Analytics & AI Executive ? Strategic leader blending data science, AI, and storytelling to deliver scalable insights, uncover white space, and drive enterprise transformation

6 年

Good stuff. Especially love how your approach to solving communications challenges with research and insights on addressing specific needs.

赞
回复
1 次回应
Ava Lawler

Chief Communications and Marketing Officer at Australian Wildlife Conservancy

6 年

Great video Jeremy. I enjoyed seeing you again :)

赞
回复
2 次回应
查看更多评论

要查看或添加评论，请登录

Jeremy Woolf的更多文章

  • Why Austin? It's Weird You Asked...
    2021年8月31日

    Why Austin? It's Weird You Asked...

    It’s a question I’ve been asked a lot over the past couple of months as I made the call to move to Austin. You see…

    25 条评论
  • How Can Social Media Help Me Grow My Personal Brand?
    2019年4月4日

    How Can Social Media Help Me Grow My Personal Brand?

    This is the latest in a series of posts tackling questions I get all the time. This time, some thoughts on #SocialMedia…

    1 条评论
  • When Should a Startup Think About PR?
    2019年3月26日

    When Should a Startup Think About PR?

    This is the third in a series looking at PR questions I get all the time. In this episode, I look at when a startup…

    3 条评论
  • Is Advertising is a Tax on the Unremarkable?
    2018年10月16日

    Is Advertising is a Tax on the Unremarkable?

    I first heard "advertising is a tax on the unremarkable" on a podcast (The Beancast - well worth adding to your list)…

  • The Influence Business
    2018年10月11日

    The Influence Business

    I've been talking to a lot of people about influence recently. In may ways, influencer marketing today reminds me of…

    5 条评论
  • Introducing...Jeremy Woolf Consulting
    2018年8月23日

    Introducing...Jeremy Woolf Consulting

    It's been awhile, LinkedIn Community. I think when I last wrote, I was full of optimism as I embarked on a new role.

    25 条评论
  • The Hunt Part Nine – The Hunt is Over
    2018年3月1日

    The Hunt Part Nine – The Hunt is Over

    Whew. After six months of damn hard work, emotional highs and lows, moments of inspiration and self-doubt, the hunt has…

    34 条评论
  • The PR Agency Problem with Integrated Communications (5 minute read)
    2018年2月2日

    The PR Agency Problem with Integrated Communications (5 minute read)

    During a recent job interview, a senior PR person asked me an interesting question: "What have you learned about our…

    10 条评论
  • The Hunt Part Eight – The Best Interview Question, Ever
    2018年1月23日

    The Hunt Part Eight – The Best Interview Question, Ever

    I’m not a huge believer in the mystical power of dates. But I’ve certainly used the passing from 31 December 2017 to 1…

  • The Hunt Part Seven - Thinking on Linking (and Drinking)
    2017年12月5日

    The Hunt Part Seven - Thinking on Linking (and Drinking)

    As my job hunt weeks have turned into months, my inner anxious kitten has needed to find things to keep me focused (or…

    7 条评论

社区洞察

其他会员也浏览了