Two Clicks to Unlocking Ecommerce Success

Recently, I had the pleasure of sitting down for a digital fireside chat with Andrew D'Souza, cofounder and CEO at ecommerce financing pioneer Clearco, to discuss our respective journeys in the wonderful world of digital commerce. It felt like a real meeting of minds?—?because we both passionately believe that the ecommerce space has grown cluttered and fragmented, and that today’s top entrepreneurs need a streamlined, unified support system to help them realize their dreams.?

That’s why I’m so excited that Cart.com is partnering with ecommerce financing pioneer Clearco to help give ecommerce founders the capital and other support they need to achieve their dreams. Years from now, in fact, I believe we’ll look back on this partnership and realize we were there at a tipping point —?the moment of inflexion when ecommerce and fintech truly came together to make the world a better place.?

The immediate value that Clearco and Cart.com will deliver to their customers is clear. Thanks to this partnership, founders will be able to instantly access up to $10 million in financing at the click of a button, without giving up equity, using the metrics already available in their Cart.com dashboards to unlock easy access to Clearco financing. Clearco customers, meanwhile, will get streamlined access to the tools and support they need to deploy capital effectively, and take their businesses to new heights.?

That’s a powerful proposition — because as any founder knows, with the right vision, the right tools, and access to capital, you can achieve just about anything. But it’s really only the first step in what I believe will be a much bigger journey. Between us, Cart.com and Clearco represent well over 8,000 brands. In years to come, that number could climb into the millions as more and more founders realize that we’ve eliminated the barriers to success in the ecommerce space.

At Cart.com, we’ve shown how much companies can achieve when they have a strong vision and a talented team. Our commitment to empowering ecommerce brands by bringing everything they need for success under a single umbrella enabled us to quickly recruit an amazing, talented pool of leaders. That, in turn, helped us raise capital and light a rocket under our strategic vision. Armed with capital and the right resources, we were able to be braver and more aggressive, and to execute in just months a plan we’d thought would take years to realize.?

The lesson, of course, is that you need all those pieces — a vision and?talent and capital —?to move quickly and achieve enduring and scalable success. That’s what makes the Cart.com and Clearco partnership so great: we’re making it incredibly easy for ecommerce companies to get access to financing, and incredibly straightforward for them to access the full suite of tools —?spanning marketing, sales, logistics, fulfillment, legal, and tech —?that are needed to leverage capital effectively.?

Together, we’re giving power back to brands that have long struggled to cope with the fragmented ecommerce space. Founders who’ve felt overwhelmed as they’ve tried to raise funds while juggling outside partnerships and a patchwork of third-party solutions can now access everything they need to grow from a single dashboard. That frees them up to spend more time focusing on realizing their dreams, delighting their customers, and building their brands.?

Like Clearco, we want to see a world where every brand has the ability to be successful, and where they aren’t constrained by either operational complexities or lack of capital. That’s what gets us out of bed every day: with Clearco and Cart.com on the same team, we’re giving the world’s best and brightest entrepreneurs the support they need to achieve their dreams.?

If you haven’t already seen it, check out my chat with Andrew here. And watch this space,?because by bringing Cart.com and Clearco together, we’ve truly caught lightning in a bottle. With fintech and ecommerce working in unison, we’re going to do great things. I can’t wait to change the world.