Twitter (X) Sentiment Off to Hot 2025 Start, Outperforming the Market

Twitter (X) Sentiment Off to Hot 2025 Start, Outperforming the Market

Context Analytics (CA) is the leader in processing and structuring textual data for sentiment analysis. CA ingests data from a variety of sources including X (formerly Twitter). CA grades the sentiment from X tweets on a scale of -1.000 to 1.000, aggregates them?over a 24-hour period, and compares it to a historical baseline of 20 days to create S-Factors.?The S-Factor feed is one of Context Analytics' longest-running products and includes the S-Score, which is a description of how positive or negative sentiment is by security.

The purpose of this blog is to illustrate how our data is performing while the market is off to such a strong start. One of our core strategies involves applying a simple daily threshold to sentiment scores: scores greater than 2 or less than -2. When a security's S-Score exceeds 2, it is added to our long portfolio; if it falls below -2, it is added to our short portfolio. We then construct a theoretical long/short portfolio using both. These portfolios are rebalanced daily based on the latest S-Scores for securities priced above $5. We conduct this analysis on both close-to-close (using sentiment data at 15:40 ET) and open-to-close (at 9:10 ET) intervals.

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Twitter (X) Sentiment Off to Hot 2025 Start, Outperforming the Market

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