Tutorial #7 How You Can Be the Source of Breaking News During Hurricane Season
Gerard "Jared" Braud, CSP, Fellow IEC
![Gerard "Jared" Braud, CSP, Fellow IEC]()
Gerard "Jared" Braud, CSP, Fellow IEC
Crisis Communications/Media Expert - Helping you communicate better, faster & more effectively in a crisis. Founder of SituationHub crisis comms software. Media Training for spokespeople; Crisis Communications Plans
Out of all of the people that CNN could put on television, why would they pick you? What can you share that is newsworthy?
In today's blog, I explain how you can tell the story of the issue your organization faces, whether it be a hurricane, natural disaster, or other crises. You can be an official spokesperson, providing factual information straight to the media.
How can you do that? The answer may be easier to understand when I explain how and why I became the guy who was broadcasting live from my front porch during Hurricane Isaac in 2012. Read more . .