Turn Your Landing Page Into a Story

Did you know that an average person’s attention span is 8 seconds? Yes, that’s true. So you need to reel them in really quick.

When you create a landing page of any sort, your main goal is to capture your audience’s attention. If you don’t do so immediately, you’ve lost a prospect. So how do you get their attention in 8 seconds?

You have to tell a story on your landing page.

But how? It’s just one page long.

There are several elements in a landing page and all of them are vital for storytelling.

For example, your headline can already present a problem your audience is familiar with or is experiencing. In the subheading, you can also present a solution that only you can provide. Then you lay these out in the text, supported by a few images or even a video. At the end of your landing page, your CTA should be that one element that ties up everything together and entices your audience to click on and bring them to the final part: signing up for a product or service that you offer.

But even if you want to write this story, you have to make sure that your landing page is still straight to the point. Make those 8 seconds count.

Let me show you how to create a story-filled landing page that converts readers into clients. Come read my blog about adding a story to your landing pages today and convert readers into clients with what you have to offer.