Tune into The Ask Avani Show at 3pm GMT: Special Guest Interview with: US Entertainment Attorney Ron Sweeney #LearnTheBusiness
Avani Rene
UK Singer/Songwriter/Radio Show Producer/Radio Talk Show Host at SoMetro Radio on the Get Global Network - US radio (multiple US internet radio stations)
Hey y’all! Hope all is good! ??
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Today's show will be a special guest interview:
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My special guest on The Ask Avani Show will be:
US Entertainment Attorney:
Ron Sweeney!
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Tune in to hear all about:
Mr Ron Sweeney, the veteran US music attorney who has helped many successful music artists make sure that they control as much of their music and business rights as they possibly can.
He is the California based co-founder of legal firm Sweeney, Johnson & Sweeney and the newly formed company, Ron Sweeney & Company.
Ron Sweeney has represented and worked with many well known clients and music artists including Lil Wayne, Eazy E and Ruthless Records, Sean “Puffy” Combs and The Bad Boy enterprise, Irv Gotti’s Murder Inc, James Brown, DMX, Klymaxx, Michael Jackson, Luther Vandross, Kenny “Babyface” Edmonds, American music executive and entrepreneur Clarence Avant, Jimmy Jam and Terry Lewis plus many more.
As he said in a Forbes interview in 2018, “The trick is to pull back and control as many revenue sources as possible“.
He also has experience as a manager, consultant and former Sony and Epic Records music executive.
So, with his decades of knowledge and legal experience in the entertainment industry, Ron Sweeney also has a personal goal to help to create value and real ownership for as many creative people as he can.
This is because he believes that “creative people should own what they create.”
Ron Sweeney is THE man you need in your corner when you want to make sure that you are legally covered to be able to get business in the music and entertainment industry done properly!
#RonSweeney
#Attorney
#Music&Entertainment
#LearnTheBusiness
#AskAvani
#TAAS
You DO NOT want to MISS THIS!
Twitter: @AskAvaniShow
Tune into The Ask Avani Show on SoMetro US radio at 3pm UK GMT:
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How Attorney Ron Sweeney Took Lil Wayne's Career From Legal Uncertainty To Financial Prosperity:
Lil Wayne files $20 million suit against former lawyer Ronald Sweeney claiming he overcharged him:
The Elephant In The Room:
https://www.musicbusinessworldwide.com/the-elephant-in-the-room/
How 'Race Records' Turned Black Music Into Big Business:
The recordings, which became a national phenomenon, captured artists like Bessie Smith and Louis Armstrong - but most artists were exploited and forgotten:
https://www.history.com/news/race-records-bessie-smith-big-bill-broonzy-music-business
Music Industry Rethinks ‘Urban’ as a Genre for Black Artists:
Music industry executives request removal of ‘urban’ descriptor in open letter to labels
"The music industry has long profited from the rich and varied culture of Black people”:
In his open letter to the music industry, Ronald Sweeney also included a 12 point list of the things that the industry could do to make real changes for the better going forward:
“...If the music companies are serious about making changes, address the elephant in the room:
- Sony, Warner, and Universal create new companies to be headed by minorities, give them their own budgets and let them run the companies like you currently do with other executives. Empower them. Trust them. People need jobs, not just donations.
- Create an executive training program where you actually teach a number of minorities each year the worldwide record business. Make it a three-year program and rotate them through the various departments so one day they will have the experience and expertise to run a major record company.
- Hire minorities and give them the opportunity to do their jobs, i.e., give them budget and authority to make decisions as opposed to having to wait on someone to decide who often does not even understand the music or the culture.
- Go into the Black colleges and adequately fund and sponsor music industry business programs and create a talent pool in which to draw upon. Len Blavatnik, you are arguably the smartest and most generous philanthropist in the record business and you own the Warner Music Group. Vicente Bolloré, you are a major philanthropist as well and control the Universal Music Group. Universal has recently been valued at over $30 billion dollars in part because of the success of Black music and, of course, your deal making abilities. Gentlemen, please give serious thought as you are giving away money, to contributing in a meaningful way, to help to financially stabilize all of the historically Black colleges and universities, large and small. Most of these schools are fighting for survival. Their alumni account for roughly 80% of the Black judges and 50 percent of Black lawyers and doctors. Their students account for 25 percent of the Black undergraduates who earn degrees in STEM (science, technology, engineering, and mathematics). Growing up, my mother always told me that “the one thing they can’t take away from you is knowledge”. Education is the key to equality.
- Empower those creators in the streets that you have production and/or label deals with and teach them the real music business and help them grow their businesses. They are your future executives. Almost every company including Def Jam, Republic, Island, Interscope were all once small independent labels.
- Pay your minority employees equal pay.
- Make it a point to use minority vendors for the ancillary services needed by the companies.
- With respect to Black artists signed to you prior to 2000, that are no longer signed to your companies, zero out their unrecouped royalty balances and let their royalties flow to them so they can support themselves.
- Make it the record company’s policy to notify creators who have monies that belong to them but have not been released for technical reasons. If they don’t know that the monies are there, they don’t know to ask for their royalties.
- Go back and address all of the Black marketing and promotion people that you fired as opposed to moving them to other parts of the company when in your mind, you no longer needed a Black promotion department. It is shameful how they were treated. You essentially just discarded them.
- Stop being hypocritical. You’re old and in the business. Stop discriminating against hiring older minorities.
- Create an independent body to hold the record companies accountable with respect to monitoring these and other changes. This body could also help direct the monies that you have already pledged.
What I outlined is what meaningful and real change looks like. So, let’s see what you do.
If you have already made some of these changes, I applaud you. We are all watching and hoping.”
About Ron Sweeney:
https://www.ronsweeney.com/about
Avani – Heads Up:
Contact Ron Sweeney online:
Email:
Website:
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