Trust Trumps Fear
Mark Bilton MBA FAICD
Independent Chair | Strategist | Leaders' Advocate | Advisory Board Creator | International YPO Facilitator | YPO Emeritus Ambassador.
Do you have people in your organisation who don’t or won’t make decisions? Is there a lack of ideas? It’s almost as if they’re afraid. What you may need is more trust. ‘Trust trumps fear’ all day! A recent YPO Global Pulse Survey of thousands of CEOs showed that, nearly all (96%) of leaders rate building and maintaining trust with stakeholders a high priority, with nearly half (42%) saying the importance they place on building trust with stakeholders has increased in the past five years. Business leadership is facing a new frontier. Leaders are under pressure to demonstrate transparency and trustworthiness to a wide range of stakeholders.
Forward-thinking business leaders are moving away from the traditional, command-and-control style of leadership toward a new, people-centered approach. Gaining stakeholders’ trust has become a clear priority.