No tricks, just treats: Secrets of the B2B buying journey

No tricks, just treats: Secrets of the B2B buying journey

Hi,

In this Halloween newsletter edition, we’re offering more than just spooky thrills ?? – we’re sharing valuable insights in our new whitepaper, The Infinite B2B Buying Journey.

In a world where customer expectations are always evolving, this whitepaper sheds light on how to create seamless, engaging experiences that meet the unique demands of modern B2B buyers.

Treat yourself now!


Screenshot of the blog article titled 'Success factor B2B customer experience: 6 ways to drive conversions.'

6 ways to boost B2B conversions

Discover how to transform your B2B e-commerce strategy with 6 practical tips designed to increase conversions. Learn how to reduce friction, align with customer needs, and optimize your platform for success. Read our latest blog to unlock your business potential and stay ahead of your competition!

Get inspired!


B2B Frontrunners Session #10 banner featuring a person using a smartphone and logos of speaking companies INDI and R?HM.

Boost B2B success with customer-centric design

November 5, 15:00 CET │ Online

Join us for B2B Frontrunners Session #10 featuring digital leaders from Roehm and INDI.nl . Discover how to integrate customer-centric design and AI into your e-commerce strategy to enhance customer experiences and drive growth.

Sign me up!


Tablet displaying the whitepaper 'Unlock your B2B commerce potential in 2025.'

How ambitious B2B companies can optimize their e-commerce strategies

Learn strategies for growth, customer engagement, and innovation in the B2B space with the latest whitepaper, a masterpiece created by 20 digital experts of the Dutch B2B Frontrunners expert group and hosted by De Nieuwe Zaak .

Download now!


Portraits of the webinar speakers Andy Stanis, Intershop, Joe Cicman, Forrester, Isabell Zeitz, Intershop, Stacy Hanks, Surewerx, and a play button to start watching the recording.

Forrester insights on platform selection

Discover key insights on selecting a future-proof B2B commerce platform in our latest webinar with Forrester and SureWerx . Learn how AI-driven platforms can enhance customer experiences and align technology with business goals.

Watch recording!


Portrait of Antoine Laffond from RAJA who gave an interview with the Cross-Border Magazine.

RAJA’s e-commerce journey: lessons in growth and innovation

Get an inside look at how RAJA transformed its digital commerce strategy. Learn how they overcame challenges, enhanced customer experiences, and achieved growth through advanced e-commerce solutions. This interview is packed with actionable insights that you can apply to your own digital strategy.

Read the interview!


Smart phone displaying an image of the Copilot demo and play button to watch the demo.

Meet the Intershop Copilot

Our new Copilot understands the goals of your online store and knows which products need to be pushed. No matter what search method is used, the experience stays seamless and intuitive. Want to learn more? Watch the demo or contact our AI Engineer Moritz Wildenhain .

Watch demo!


Details about the event B2B Online Europe taking place on December 4-5 in Dusseldorf. Portraits of our representatives Gerrit Enthoven, Peter Dietrich and Rober de Boer.

Intershop is a proud sponsor of @B2B Online Europe?

Join us on December 4-5 at B2B Online Europe in Düsseldorf! Together with Roehm , we’ll showcase how aligning business and IT accelerates B2B digital transformation. Don’t miss insightful presentations, networking, and real-world success stories.

Meet the experts!


?? We’re thrilled to have JAKALA , GoWide Solutions , nFuse , and Egility Consulting on board as part of our growing partner community.


We hope these scary-good insights have given you plenty of treats. Until next month – stay spooky and successful! ??


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