Are trends 'sooo last season'?
It’s undeniable the internet has caused a surge in trends. Two weeks ago, Jean Paul Gaultier-like mesh tops were ‘must-haves’, but now it’s all about flared leggings. You guessed it, next week something new will be pushed at a rapid rate.
What’s in style will always be determined by trends, and it’s undeniable the speed garments go in and out of popularity is unsustainable. 4% of the entire world’s waste was caused by the fashion industry in 2018. As trends change at an accelerated rate, it raises the question — should we, as consumers, change the way we interact with trends?