The Traveller's Tale

Travel is the only thing you buy that makes you richer. I have literally grown up on this saying, and it was this same firm conviction, that led us to design an entire issue around it. Hello September!!

I have been an avid traveller myself and having seen most of the world multiple times, where I learnt new things each time. This helped me incorporate fresh ideas that I implemented in the workspace, and have befriended some amazing friends, that turned into capable business partners eventually. Over the days, technology has been an impeccable game changer. You might get to witness the spectacular beauty of monuments sitting on your couch at home on YouTube; while there are people paying hefty dollars to visit those. But I guess here is the catch. Technology cannot replace the satisfaction of the five senses, and the innate experiences, that is achieved by being physically present there.

The auto industry is down in the doldrums, even after some amazing launches last month. Guess, it’s more to do with the GST uncertainty, BS6 norms and EVs, that has basically deferred buying. I personally know more than 70 people [actual count] who have been trying to buy a car since February this year, but again the role of sentiments in the economy plays a huge part. The industry which contributes 7% of GDP in our country has entered a long tunnel and the silver lining can be seen ahead, but the distance seems to be getting longer. Meanwhile, me and my auto editors are busy riding and driving some of the fastest wheels, and churning out interesting content and making the most of the Mumbai monsoon.

To read more, click on the link below.

I leave you with the above thought, I get ready to fly to Berlin for IFA and Frankfurt for Frankfurt Auto Fair and continue the travel saga. The learnings continue, so does our travel issue. And thank you Messe Berlin and Frankfurt Auto Fair, to time it in such a way that both can be covered. After all, tech is now an integral part of the auto industry. Enjoy the issue and don’t forget to subscribe to TheWheelz and TheTechy for freshly brewed videos!

Meanwhile, Tara Sutaria has launched our September cover with over 2 million army of followers to kill the Monday blues with her breathtaking looks!