Transforming waste into a resource for sustainable businesses
Christopher Marquis
Professor at Cambridge. Author of “THE PROFITEERS: How Business Privatizes Profit and Socializes Cost”; "MAO AND MARKETS” (a FT Best Book of 2022); "BETTER BUSINESS: How the B Corp Movement is Remaking Capitalism"
Welcome?back to my?newsletter on Social Innovation. This issue?focused on how waste can be turned in to a resource, based in part on my recent discussion with?Jack ‘Tato’ Bigio, co-founder and co-CEO of?UBQ Materials .?
This is a tremendously important issue as about 2 billion tons of waste are discarded every year, a number that is growing annually, the equivalent to the weight of 10 million airplanes. When this waste is buried in landfills, the organic materials within decompose, and form methane, one of the most potent green-house gases. In fact, methane formed in landfills is the third largest contributor to methane emissions globally.
While waste?reduction, recycling, and repair?should be our?primary waste management strategies, it is unlikely we will get to zero waste anytime soon, and we already have billions of tons of waste in landfills around the world. So innovations in processing waste like UBQ is essential to global sustainability.?
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UBQ is?based in Israel?and has developed technology that?converts organic and unrecyclable waste into a new, sustainable alternative to oil-based resins.?I discussed with Jack his vision for UBQ Materials, their new?climate-positive?material, and how the materials are used to combat waste. Below are some of the key points from my?recent Forbes article ?on the topic that highlights the work of UBQ Materials:
As the?global material demand?continues to grow, suppliers are in need of sustainable yet affordable materials. The case of?UBQ?shows how waste, which is often considered a problem, can in fact become a solution.??
Thank you for sharing! We are committed to make the unbelievable a reality as we address the waste crisis and create a more sustaimable future! ??
Ph.D. Student & Graduate Research Assistant at Virginia Tech Hospitality & Tourism Management, Pamplin College of Business | Social Entrepreneur
1 年Hi, Dr. Christopher Marquis thanks for sharing this! I really enjoy your newsletter on Social Innovation. If you want to write about how to utilize coffee waste, we wrote several initiatives globally at https://www.thezerowastecoffeeproject.com . Please let me know if you find it interesting and would like to connect with one of the initiatives. There are also several initiatives by tourism social enterprises through the regenerative tourism movement which I am currently studying that are worth exploring. Just my two cents ??