Transforming experts into leaders, one brick at a time with Break On Through
Jared Brick
Creative Director + Producer guiding leaders with Video, Media, Marketing + Strategy
The COVID-19 pandemic has sadly crushed typical job stability, and work stability is no longer real for hundreds of millions of people. Motivated, innovative professionals must now learn to brand and distinguish themselves as thought leaders; the ones who seek to transform from simply experts to industry niche leaders.
The bold Break On Through course provides a rapid six-week process for this modern evolution, and can be leveraged for a personal brand and/or business brand. This course covers core media skills, strategy and an easy-to-learn implementation that can be utilized across industries for increased brand awareness, new revenue streams, rapid growth and real impact ideal for solopreneurs, startups, small businesses, and bold professionals. This new process works for many at any stage and any age in their careers!
Inspired Course Creation
The course was conceived and created under Brick House Media Co, a creative media, marketing, strategy and video production company based in Northern California. BHMC was founded by Jared Brick, MBA in 2013 in the East Bay Area of San Francisco to serve the local community. The company quickly grew to realize their marketing process was creating and supporting bold emerging thought leaders and thus the development of this program began.
In creation, Jared partnered with not one, but four top experts to create a unique, bold and experiential online course model. It was designed consciously and named after the iconic song by Jim Morrison (#RIPjimmorrison) of the legendary band, The Doors. The song, Break On Through, represents the values and ethos of this new course; all about breaking through limiting beliefs as barriers, and in declaring oneself a leader by stepping into the light of this new role. Leadership is an experience to be performed.
This course transforms experts into leaders by leveraging media, marketing, strategy and simple implementation for all professionals, at any stage and any age! ~ Jared Brick, course creator
Your Course Guide
Jared Brick holds an MBA in Sustainable Business from Presidio Graduate School, and a Bachelors of Studio Arts in Photography degree from the University of Colorado, Boulder. He thrives on constant learning, thus education continues to be a core component of his evolving work. Jared developed these custom services after completing the MBA program; to better the world through business, as a medium for change! Brick House Media Co is managed and directed by Jared with a core team of top consultants to creatives, that support a diverse set of clients across the world.
Who This Course Is For
Break On Through was developed for modern professionals typically ranging in age from 30 to 60, people who have unique insights or extensive expertise in their respective career fields. Professionals who are also out to make a positive impact on our world, via their business model. This often includes entrepreneurs, startup teams, tech companies, small business owners, authors, consultants, coaches, and other global experts. Jared has consulted people from the age of 7 to 70 and this type of work has no bounds of age or standard industry experience. The creation of disruptive companies and models can come from anyone at any stage.
Jared believes all modern businesses need to embrace, create and share branded digital content. Sadly too many companies consider content, media, and branding as an afterthought, yet he believes it should be woven into all they do for your business."Your brand is your WHY story, and your marketing is your HOW, your services are your WHAT, of your business.
"Your brand is your WHY story, and your marketing is your HOW, your services are your WHAT, of your business." ~ Simon Sinek, Start With Why book
One issue preventing people from stepping into this new role is a popular myth. Emerging leaders often think they need to already have published a book, hold a long career, possess a trusted reputation and other external factors in place… before they boldly declare themselves as thought leaders. Yet, inside this course he purposefully inverts this false myth and mindset. Course members public declaration along with new branding, and related actions are the real first steps in this process. Then come the tangible benefits of this new role, that start showing up with conscious intentionality. By inverting this process, it allows people to represent themselves authentically and with humility. They acknowledge themselves as emerging leaders with new partners, clients, customers and collaborative partners.
"The BE... DO... HAVE model. First you must BE the person you want to be. Next DO the actions appropriate and then HAVE the life and career you so desire.
Brick House Media Co exists to support professionals and companies with media. Media is a wide-scope term for video productions, photography, all visual media utilized for engagement on websites, blogs, emails, and all social media channels to attract people to a business. Jared focuses on the custom production, efficient syndication and rapid implementation of digital media for new or evolved business. The course work effectively builds leaders who can understand the core philosophy, media strategy and adopt new actions as habits, to define oneself as a thought leader.
A Truly Special Offer
The course now has a special offer in partnership with Craig Shelly jewelry and Swiss watches. This limited-time offer included within the B.O.T. course fee, members choose 1 of 6 unisex 100% Swiss watch options of the Oceanic model (retail $1,995).
Jared created this offer to pay it forward, and to inspire course members to look the part with this exclusive watch from partner Craig Shah. This watch kit includes the Oceanic watch, a leather card wallet, cufflinks or earrings, all in side a beautifully embroidered leather case. Limited quantities are remaining at time of writing.
A Modern Course Model
Sadly, too often in the vast online course world, it’s typically just one expert and the energy inside their course is '“dull and boring” (based on course members comparative feedback). Thus Jared created this course to be highly engaging including expert interviews and 99% as short-form video content with some downloads. The course is hosted on the Teachable platform and can be accessed from any device at any time.
Each Brick of the full six-week program adds new skills and are put to the test with weekly breakthrough challenges for the members. In addition, Jared personally performs three, one-to-one video calls with each member to increase accountability and course completion. Members complete this course with +90% approval rating.
What also distinguishes B.O.T. from other programs is the holistic approach. Jared’s training forces him to consider many external factors, including various stakeholders to build in a sustainable business. One that incorporates the values of people, planet and profits in a balance approach for realistic growth. See the six-fold path above.
This online course is expertly guided by Jared plus four top experts in their respective fields; Brandon Peele in purpose discovery, Geraldine Convento in online branding, Danielle Leslie in course creation, and Stephanie Staidle in business implementation strategy. In this course these experts efficiently cover more within a condensed amount of time, to yield more results and impact for members. In addition, Jared’s deep experience in video production keeps viewers engaged and motivated to complete this six-week curriculum with all short-form video content!
"This post-pandemic world is different. It has changed professionals and company who must adapt to evolve and thrive within it.' ~ Jared Brick
Book a complimentary 1:1 discovery call today with Jared Brick today!