Transforming the Brand and Visualising Data for Project AWARE

Transforming the Brand and Visualising Data for Project AWARE

Project Aware are ahead of the shoal when it comes to realising the importance of having a strong brand, and with more and more rubbish ending up in our ocean, they knew they needed to act immediately. They went in search of the perfect creative studio to help them save our seas.

When Project Aware sent out their distress call to Tiny Wizard Studio, the first thing the Wizards realised they were missing was a strong brand book to help guide them through their perilous journey. We got to work bringing all aspects of their existing brand together and then making sure that everything was working in harmony, and anything that didn’t, our brilliant designers re-imagined.

Creating a robust brand book full of guidelines on how to activate the brand and tips on building marketing assets is an important step to help supporters across the globe stay faithful to the brand and remain consistent.

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Reeling in a big one

Once we had realigned all of Project Aware’s brand assets we could make a start creating beautiful, and informative print assets to support their campaigns. Including - World Ocean Day, One Million Campaign and Adopt a Dive Site. Project Aware would use these to bring the startling reality about the state of our oceans to the public’s attention.

As well as creating a ship-load of documents, our wizards make sure that the organisation's end of year reports are always a show stopper. Year in, year out.

With so much information to fit into one document, creating Project Aware’s yearly report is a marathon task. Starting with our designers sorting through all of the copy and data that tells the story of all the actions taken by Project Aware across the previous year. They use their expertise to transform Project Aware’s data into reports that are engaging and informative, helping to boost Project Aware’s profile around the world.

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An Extra Buoyancy Aid

As well as supporting Project Aware to get their brand together, the Tiny Wizards have created several animated explainer videos to support their fundraising efforts on land. Right from the start, we knew that Project Aware would benefit from communicating their mission and results, through engaging animated explainer videos. Click here to view.

A Guiding Light

For the past four years, our designers have been helping Project Aware spread their message far and wide! Through the power of infographic design and brand knowledge, our designers help Project Aware hook more and more support across the globe!

We continue to support Project Aware throughout the years and champion their mission. We feel extremely grateful to be working with an organisation that are making such a difference to our planet. It has been a great experience helping to guide Project Aware through the rocky waters of brand awareness.

Pip Stockford

Sustainability Consultancy Owner and CEO | People First | Passionate about Driving Results

3 年

This is awesome! Congrats!

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