Total Revenue Performance – April 30th, 2024

?? What to Read ???

Unveiling Sales Process Bottlenecks: A Data-Drive Approach to Sales Optimization?

The Center for Sales Strategy?

For as long as sellers have been selling, managers have tracked their activity. Over time, we've improved the tools we use to track that activity, from call sheets to spreadsheets to CRM.?

?But if all we do is capture the data and not study the data, what's the point? After all, the value is not simply in seeing how much activity we have but in understanding the trends within that data to help salespeople improve.?

?Read More?

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Beyond Ads: Why Inbound Marketing Delivers Sustainable Results?

LeadG2?

Traditional advertising remains a powerful tool for reaching audiences. However, as consumers become increasingly savvy and immune to interruptive marketing tactics, businesses must adapt their strategies to engage with customers in additional meaningful ways.?

?This is where inbound marketing steps in, offering a strategic approach that focuses on building relationships and providing value to customers. While ads can create initial awareness, inbound marketing goes beyond that, nurturing leads and fostering long-term customer loyalty. In this episode, we’re diving into the many benefits that come with implementing a sloid inbound marketing strategy.?

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Which Leadership Style is Best for Building a Strong Company Culture??

Up Your Culture?

Leadership is the cornerstone of a thriving company culture. When you have the right leaders in place, they embody the core values and inspire their teams to do the same, and they cultivate an environment where people feel valued and recognized.?

?So, step number one is to make sure you have the right leaders in place. But what does that really mean? Is there a certain style a leader must have in order to build a thriving culture??

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?? From Around the Web ???

How To Deal with Social Anxiety to Achieve Greater Joy?

BetterUp?

Your personal and professional growth can quickly become limited if you don’t know how to deal with social anxiety.?

?5 Simple Gestures That Can Make an Initial Client Meeting Unforgettable?

Sales and Marketing Management?

From minding body language to bringing a well-chosen gift.?

?5 Key Strategies to Run Successful Remote Sales Teams?

Act!?

Remote sales teams have to face several unique challenges compared to in-person teams.?

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?? What to Know ???

55% of managers feel as though they don’t spend enough time every week coaching members of their sales teams. And another 65% say that they aren’t joining their salespeople in-field as much as they’d like.?

?Salespeople, unfortunately, back these numbers up.?

?Less than half of salespeople (44%) are given feedback about their sales talents on a regular basis.?

?Access The 5th Annual Media Sales Report to find more valuable insights directly from those on the front lines of media sales: sales managers and salespeople.?

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?? What to Listen To ???

?? Improving Sales Performance ???

In this past episode of Improving Sales Performance, Beth Sunshine stops by the show to discuss a group of people who too often get the short end of the “development stick.” That’s right, they’re talking about leaders.??

?Beth uncovers ways in which leaders can most effectively tap into their innate strengths.?

?Listen here!?

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?? The LeadG2 Podcast ???

In this episode of The LeadG2 Podcast, John Lenker, Founder/CVO at Lenker, joins the show to discuss the importance of hashing out a strategic gameplan for your B2B marketing efforts.?

?Listen here!??

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? Culture Over Coffee ??

In this past episode of Culture Over Coffee, Beth is joined by Maryann Balbo, Group Vice President at Cox Media, to discuss Engagement Elevator Number 1: Shared Mission.?

?This is the clear vision that everyone in a group believes in and can easily articulate. It’s the beacon that all eyes are on as the group makes their way on their journey together.?

?Listen here!?

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