Total Revenue Performance – April 23rd, 2024

?? What to Read ???

Building Relationships, Not Just Resumes: The Human Side of Recruitment?

The Center for Sales Strategy?

In today’s candidate-led job market, your company’s reputation matters – a lot. Many of the people who have the power to influence your reputation are those you’re recruiting. It’s not just about the role you’re filling anymore; it’s also about building relationships.?

?But why should you really care??

?Read More?

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Inbound Marketing Commandment No.1: Know Your Target Persona?

LeadG2?

Understanding your target persona is the first step to inbound marketing success. Sharpen your focus and elevate your inbound game, starting with this first inbound marketing commandment: KNOW YOUR TARGET PERSONA.?

?Read More?

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Why Accountability and Culture Go Hand-in-Hand?

Up Your Culture?

Many might be tempted to think that a solid company culture is all a company needs to see their best work from their people. Those who haven’t experienced a truly solid culture may think that, in such an environment, employees naturally work and behave in ways that benefit their company and everyone around them.??

This couldn’t be further from the truth, however.?

Read More?

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?? From Around the Web ???

Appetite for Digital Audio Advertising On Upswing, NAB Panelists Say?

Inside Radio?

Internet ad revenues reached a record level in 2023, and no segment of the market grew faster than digital audio for the second consecutive year.?

?How to Grow as a Leader in 7 Actionable Ways?

Lighthouse Blog?

As a leader it’s easy to take what was a comfortable groove and find it now feels more like a rut.??

?How to Increase Sales with a Customer Satisfaction Analysis?

Startup Nation?

Satisfied customers will spread the word about your brand, leave positive reviews and keep coming back for more. But how do you ensure you satisfy your customers in a competitive market??

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?? What to Know ???

There are two key things that determine how a leader sees and interprets a situation and how they define the problem or opportunity that needs attention: talent and mindset.??

?Talent is your innate ability or the natural behaviors that are hardwired within you from a very early age. Mindset is the collection of attitudes and beliefs that shape how you see yourself and the world around you.??

?Think of Mindset as the instructions you give yourself to succeed and your Talent as your natural ability to do so.??

?Learn more about how to develop sales leaders in the on-demand presentation, Leadership Mindset.?

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?? What to Listen To ???

?? Improving Sales Performance ???

Did you know that 75% of sales managers say that less than 40% of their sales team are superstars??

?On this recent episode of Improving Sales Performance, we break down the most need-to-know findings from The 5th Annual Media Sales Report.??

?Listen here!?

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?? The LeadG2 Podcast ???

In this episode of The LeadG2 Podcast, Bill Sherman, COO and Thought Leadership Practice Lead at Thought Leadership Leverage, stops by the show to break down the many ways in which thought leadership can play an important role in maximizing your B2B sales efforts.?

?Listen here!??

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? Culture Over Coffee ??

In this episode of Culture Over Coffee, Beth is joined by Kristin Cantrell, Owner/Operator at Seven Mountains Media, who helps explore how having and communicating a shared vision can be instrumental to driving engagement throughout your organization.?

?Listen here!?

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