Top tools for new businesses

Introduction

As a new business, you have a lot of things to think about, including your core business strategy and how to make the most of your competitors and customers. You should not be thinking about the tools you will need until you have decided on a permanent location for your business, what type of products you are going to sell and who your target customer is. When it comes time to think about the tools you will need to start, there are many options at some point all businesses will need these categories of tools:

Google Analytics

Google Analytics is the perfect tool for tracking website traffic and overall performance. This tool lets you see how visitors are finding your website, which pages they visit most often, where they live, how old they are, and other important information that can help you improve your conversion rate and sales.

Mailchimp

Mailchimp is one of the best email marketing tools on the market, and it's free if you have fewer than 2,000 subscribers in your database (and send less than 12,000 emails per month). It's user-friendly and offers a wide range of features for creating newsletters and promotional campaigns. You can also import existing mailing lists or create new ones from scratch. If you're not sure what type of content works best with each list segmentation type, Mailchimp has a handy guide that explains it all!

Microsoft Excel or Google Sheets

Microsoft Excel is a popular spreadsheet program that's part of the Microsoft Office suite. The program allows users to create and save spreadsheets that can contain text, numbers, pictures and even formulas and graphs. As a cloud-based app, Google Sheets works across devices, so you don't need to worry about losing your data if something happens to your mobile device.

Slack

Slack is a messaging app for teams. It brings all of your communication together into one central place, making it easier for everyone to stay in the loop and get work done.

Zoom and google meet

Google's new zoom feature is making the Web more dynamic and exciting than ever.?Zoom makes it easier for Web users to interact with online content, from video to images to text.

Trello

Trello is a collaboration tool that organizes your projects into boards. In one glance, Trello tells you what's being worked on, who's working on what, and where something is in a process. From planning your next vacation with friends to managing daily work task, Trello keeps track of it all."

Asana

Asana is a web and mobile application designed to help people and teams organize their projects and prioritize their work. The service launched on August 9, 2012. Asana is free for up to 15 people, then $50 per month for up to 100 users.

Calendly

Every day millions of people use Calendly to book meetings, manage recurring events and simplify booking appointments. Calendly works with Google Calendar, Outlook, iCloud, and Exchange to automate your scheduling and make the process seamless for your clients. It's the easiest way to eliminate the back-and-forth of emailing back and forth when arranging meetings.

YouCanBook.me

YouCanBook.me is the web's first direct scheduling service that gives your customers the power to make appointments and book services online, on your website. Eliminates back-and-forth emails, phone calls, no-shows and confusion about "when can you book me in?" Day or night, Your customers can book an appointment online with YouCanBook.me – the only online booking platform built exclusively for Beauty Salons, Spas and Barbershops.

Absense.io

Absense.io is the fastest, most secure and most private way to browse and read your favorite news sites from around the world. Absence is available for Android and iPhone devices and it syncs with your online account across all devices so you can always read the latest news on your phone, tablet or PC.

Timetastic

Timetastic is a powerful, simple-to-use mobile time tracking solution. Available on the web and as an app for Android and iOS devices. Focused on getting your time in quickly and accurately – you'll spend less time entering data, and more time using it to make better business decisions. All your data is stored securely in the cloud, and can be accessed by our apps or your office's web browser.

Status Hero

Status Hero is a free service that addresses many of the concerns that plague modern Internet services. By adding an optional layer of identity and reputation to your online accounts, it is indispensable to people who are serious about being themselves on the Internet.

Buffer

Buffer is a social media management platform that can help you save a lot of time by allowing you to manage all your social media accounts in one place.

SEMrush

SEMrush helps over 50000 global companies unlock the potential of their online marketing. By offering high-powered, yet affordable, software and providing training and industry-leading support, we give our customers everything they need for all of their SEO, PPC and content marketing needs.

Close CRM

Yesware is a very useful email tool for sales people. Using Yesware, you can track emails, create templates, set up personalized email sequences and schedule meetings easily. A great tool to help your sales close deals faster.?

Intercom

With Intercom, you can build better customer relationships through personalized, messenger-based experiences across the customer journey. Using Intercom, you can talk to your leads and customers almost anywhere: on your website, directly in your app, on mobile and via email. Some of our favorite features include event triggered emails, in-app messages product tour and drip campaigns.?

FullStory

FullStory is a new approach to understanding what customers do on your website. It enables you to replay every session a visitor has with your site - start to finish - with unprecedented ease and speed, so you can see exactly how they experience it.

Figma

Figma is a powerful, web-based CAD tool that lets you work collaboratively with others on 3D designs. With Figma, every change is tracked, allowing anyone to see who made changes and when they were made. Changes are made in real time, meaning you can jump into a design session from anywhere and catch up immediately.

Visme

Visme provides a new perspective. From its origins as a research project at the MIT Media Lab, Visme has since spun off into a successful startup in Paris which today serves more than 50 clients from Fortune 500 companies to startups around the world.

Fyle

Fyle is an expense management software designed particularly for small businesses. It allows you to submit, track and control your expenses in a fast, efficient way.

There are many helpful tools for entrepreneurs to help them achieve their goals. I’ll cover more of them in future for sure. I hope you like the article and if so, please consider subscribing to my newsletter for free learning tips on entrepreneurship.