Top Investment Areas For Insurers
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Table of Contents
01? Claims Management & Customer Servicing: Top 2 Investment areas for Insurers
02? The Insurance Monthly Roundup
03 ? Future Market Insights InsurTech Report: Key Takeaways
04 ??Drive better, Pay less: New Motor Insurance Policy in India
05 ? Understanding the Agent Perspective in Insurance
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Claims Management and Customer Servicing are the Top 2 Investment areas for Insurers
With a sudden hike in insurance demand, customers' expectations have escalated, and so does the complexity involved in creating an exceptional experience on such a wide scale. According to the survey conducted by Mantra, the majority of insurers want to invest in improving Claims Management process (69%) and Customer Servicing (65%). Canada-based Manulife increased its straight through claims processing rate from 68% in 2018 to 81% in 2020 by digitizing all its processes, from claim submission to servicing. International Data Corporation (IDC) predicts global IT spending in insurance will grow at a CAGR of 6% by 2024, hitting a market size of $135 billion, with customer experience accounting for 37% of this investment. This means more insurance organisations will be deploying AI, IoT, data analytics to understand customer persona at the grassroot level and scale up customer experience across the entire value chain.?
For insurance firms, data-driven claims management can help in improving operational efficiency and offer an exceptional customer experience.
State of CX In Insurance
Read the full report.
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The Insurance Monthly Roundup
A quick roundup of the month’s insurance and insurtech news.
(India)
(Global)
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Read our Latest Blog here.
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Future Market Insights Insurtech Report: Key Takeaways
In the last couple of years, insurtech funding has witnessed a significant rise attracting great deals from venture capitalists. Tech-driven insurtechs are transforming customer experience in the insurance landscape creating personalized solutions for insurance seekers. Here are some of the key insights from Future Market Insights (FMI) reports published recently:?
Read our blog here.
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Drive better, Pay less: New Motor Insurance Policy in India
Insurance landscape is continuously evolving with newer customer demands and tech-enabled innovation rising in the market.? In the insurance industry, businesses are making every effort to enhance customer experience (CX) and earn customers' trust. And to make it simpler for insurers to conduct business, India's Insurance Regulatory and Development Authority (IRDAI) is giving the much needed support to insurance providers by easing up the current norms and rules. For instance, a few months ago, IRDAI extended the ‘use and file’ approach for all health insurance products enabling insurers to launch new products without the regulator's prior approval. This is helping insurance companies to come up with faster product innovation in order to meet the constantly evolving customer demands. Additionally, the regulator approved insurers' introduction of tech-enabled insurance solutions including Pay as You Drive, Pay How You Drive, and Floater policies as add-ons last month in order to lower the cost of auto insurance and boost insurance penetration in the country. Based on the usage of the car and driving habits, the telematics-based insurance plan would adjust the premium amount.
Here are the 3 types of policies:?
Advanced economies like the US are already using usage-based insurance. In India, Edelweiss General Insurance (EGI) has introduced the Switch Pay as you Drive (PAYD) add-on. EGI will offer additional premium savings of up to 25% depending on the usage disclosed by the customer. For car insurance Own Damage (OD) coverage, Go Digit Insurance has also offered the "Pay as you Drive" (PAYD) add-on feature. Customers who purchase this add-on cover will be able to complete the tech-enabled video pre-inspection process in under 5 minutes and the entire policy issuance process in under 30 minutes.
Technology like AI and data analytics will assist insurers in tracking trends and enhancing product innovation. Usage-based plans are cost-effective for customers and encourage safe driving habits while providing insurers with cross-sell and up-sell opportunities.
AI and the Gen Z Experience
Read the full blog, here.
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Understanding the Agent Perspective in Insurance
Agents are exposed to volatile changes in consumer needs due to which they are finding it difficult to understand their exact requirements. According to Mantra Research 2022, poor productivity tools (81%) and inflow of qualified leads (72%) are the top two challenges that agents face while service delivery leads to lower conversion rates and performance.
According to Capgemini report, 44% of Agents want support from their insurers. More than half of the agents and brokers surveyed said that they need digital collaboration and engagement solutions like screen-sharing platforms and digital document signing systems to service and support customers.?
According to Mantra Research 2022, customers prefer to interact with an insurance agent over other channels like brokers and chatbots when it comes to seeking advice (46%) and claiming insurance (44%). Insurers need to create a better experience for agents by providing them with regular company updates, customer insights and marketing collateral that'll help them drive sales. Even though investments in AI and automation have been witnessing a sharper rise, empowering agents with digital tools and capabilities will help in improving customer engagement and retention for insurers.
State of CX In Insurance
Read the full report.
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