Top Fastest Growing Indian Personal Care & Beauty Brands - Made in India

India's personal care and beauty industry has seen tremendous growth in recent years. With a focus on natural ingredients, innovation, and customer satisfaction, several homegrown brands have gained recognition both domestically and globally. Here's a look at some of the fastest-growing Indian personal care and beauty brands, showcasing their unique features, product ranges, pricing, and leadership.

1. Forest Essentials

Forest Essentials is a pioneer in the luxury Ayurveda segment, blending ancient Ayurvedic practices with modern aesthetics. Known for its high-quality products and luxurious packaging, this brand has redefined natural beauty in India.

Products Listed:

• Facial cleansers and serums
• Body mists and lotions
• Hair care products like shampoos and oils
• Spa essentials

Average Pricing Structure: ?1,000 - ?5,000

Found Year: 2000

Founder: Mira Kulkarni

Features:

• 100% natural ingredients
• Eco-friendly packaging
• Inspired by traditional Ayurvedic recipes

2. Mamaearth

Mamaearth is a go-to brand for toxin-free and eco-conscious skincare, catering to both adults and children. The brand emphasizes sustainability and safe products for all age groups.

Products Listed:

• Baby care range
• Skin and hair care essentials
• Vitamin C serums and onion hair oil

Average Pricing Structure: ?200 - ?1,200

Found Year: 2016

Founder: Varun Alagh & Ghazal Alagh

Features:

• Plastic-positive brand
• Dermatologically tested products
• Vegan and cruelty-free

3. Otrix Life science

Otrix has been making waves in the personal care industry with its innovative approach to skincare and beauty. Known for its exceptional range of high-performance products, Otrix prioritizes quality and user satisfaction.

Products Listed:

Hair Care

• Nourish & Shine Hair Serum
• FortiGrow Hair Oil Shampoo
• Revitalizing Shampoo

Body Care

• GlowHydra Body Wash
• Exfoliating Body Scrub
• Repair & Nourish Body Butter

Face Care

• Skin-enhancing solution
• Hydraluxe Face Cleanser

Average Pricing Structure: ?300 - ?700

Found Year: 2022

Founder: Dhameliya Bhavdip

Features:

• Cutting-edge formulations
• Suitable for all skin types
• Eco-conscious manufacturing practices

4. Plum Goodness

Plum Goodness is India's first 100% vegan beauty brand, offering a wide range of skincare, hair care, and makeup products. The brand is loved for its effective formulas and cruelty-free practices.

Products Listed:

• Green Tea face wash and moisturizer
• Vitamin C serum
• Kajals and lipsticks

Average Pricing Structure: ?250 - ?1,200

Found Year: 2013

Founder: Shankar Prasad

Features:

• Paraben-free and sulfate-free products
• Recyclable packaging
• Products designed for Indian skin

5. Biotique

Biotique is a trusted name in Ayurvedic and natural beauty, combining traditional science with modern research. The brand caters to budget-conscious consumers without compromising on quality.

Products Listed:

• Herbal shampoos
• Face packs and scrubs
• Sunscreen and night creams

Average Pricing Structure: ?100 - ?700

Found Year: 1992

Founder: Vinita Jain

Features:

• Ayurvedic formulations
• Extensive product range
• Affordable pricing

6. WOW Skin Science

WOW Skin Science is a leading natural beauty brand that has gained a loyal customer base for its chemical-free formulations. The brand is especially popular for its hair care and wellness products.

Products Listed:

• Apple cider vinegar shampoo
• Essential oils
• Face wash and serums

Average Pricing Structure: ?250 - ?1,000

Found Year: 2014

Founder: Manish Chowdhary

Features:

• No parabens, sulfates, or silicones
• Dermatologically tested
• Eco-friendly packaging

7. Nykaa

While Nykaa started as a beauty e-commerce platform, it quickly expanded to launch its in-house range of skincare, cosmetics, and fragrances. Its products cater to the modern Indian consumer.

Products Listed:

• Lipsticks and foundations
• Sheet masks and moisturizers
• Fragrances

Average Pricing Structure: ?200 - ?1,500

Found Year: 2012

Founder: Falguni Nayar

Features:

• Affordable luxury
• Inclusive shade ranges
• Vegan and cruelty-free options

8. The Moms Co.

The Moms Co. specializes in toxin-free, natural products designed for moms and babies. The brand’s gentle yet effective formulas have won the hearts of many parents.

Products Listed:

• Stretch mark oils and creams
• Baby shampoos and body washes
• Face serums

Average Pricing Structure: ?300 - ?1,500

Found Year: 2016

Founder: Malika Sadani

Features:

• Certified safe for pregnancy
• Dermatologically tested
• Eco-friendly ingredients

9. Juicy Chemistry

Juicy Chemistry offers organic and handmade beauty products that are certified by ECOCERT. It emphasizes sustainability and clean beauty practices.

Products Listed:

• Face oils
• Lip balms
• Shampoo bars

Average Pricing Structure: ?250 - ?2,000

Found Year: 2014

Founder: Megha Asher and Pritesh Asher

Features:

• 100% organic and natural
• No artificial fragrances
• Transparent ingredient sourcing

10. Lotus Herbals

Description: Lotus Herbals has been a household name for decades, offering an extensive range of herbal-based beauty products. Its affordability and quality make it a favorite among Indian consumers.

Products Listed:

• Sunscreens and face creams
• Herbal shampoos
• Makeup products

Average Pricing Structure: ?150 - ?1,200

Found Year: 1993

Founder: Kamal Passi

Features:

• Herbal and cruelty-free
• Extensive product availability
• Budget-friendly

These Indian beauty and personal care brands have proven their mettle with innovative products, sustainable practices, and a commitment to quality. From luxury Ayurveda to budget-friendly natural skincare, there’s a brand for every consumer preference. Supporting these homegrown brands not only promotes the "Make in India" initiative but also contributes to a more sustainable and eco-conscious lifestyle.