Top Digital Marketing Certifications That Get You Hired Instantly
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It is obvious that job opportunity comes to the most competent candidates. Digital marketing is undoubtedly one of the most accelerating sectors, opening more ways for marketers. Businesses without robust digital marketing often fall flat and suffer from substantial loss of revenue that indicates the significance of digital marketing. Nonetheless, it's been constantly evolving over time, thus bringing new challenges and complicated techniques to the field, i.e., Artificial Intelligence. Only the ones who are adept at marketing would meet the emerging challenges and produce a successful marketing strategy. In fact, it's always better to stay a few steps ahead of the competition. ?
If you are also looking to improve your marketing skills and get listed among the top marketers worldwide, this article is a must-read for you. Learn about the top digital marketing courses you should go for in order to enhance your marketing skills. ?
Top Marketing Courses That Are Worth Your Time?
Have you ever taken a long, hectic online marketing course only to find out that it wasn't worth much in the end? Lucky you if you haven't fallen prey to any such site because many people do. While completing a digital marketing certification, the foremost thing is to check its authenticity. Where thousands of marketing courses claim the same benefits, it's hard to choose what would work the best for you. Listed below are some of the most important and globally recognized digital marketing certifications you can pick from. ?
It's important to know how to measure the metrics of your marketing campaigns to know their strengths and weaknesses and improve accordingly. The Google Analytics individual qualification certification displays your potential to recruiters in marketing analytics, knowledge, and experience of metrics measurement. This certification is imperative to grab a good job opportunity as it is a recommended skill set for creating and driving successful digital marketing campaigns. To get certified, you need to create a google analytics academy profile and complete the following courses:?
After completing the courses, a final assessment needs to be passed with an 80% score that comprises 70 Questions to earn the certificate. Luckily, the test can be paused at any time and completed within 48 hours of its commencement. The best part is that the course is totally free of cost and can be completed within 4 to 6 hours. ?
Robust social media marketing is imperative for the growth of a business. Social media is a powerful but quite saturated space. Therefore, marketers must stay ahead of time and adapt to newly emerging trends. Hootsuite offers fantastic social media marketing courses imparting skills from beginner to advanced level. However, before taking its exam, it's highly recommended to start with a free social media training course.?
Coursera is one of the leading sites worldwide, providing fantastic courses in almost all sectors with many chances to apply for fully-funded scholarships. One of its beneficial marketing courses that equip you with a profound understanding of artificial intelligence is the "Deep Learning Specialization Course." The course is primarily offered by NVIDIA Deep Learning Institute and deeplearning.ai. Note that the course is not designed for beginners. To start with it, you need to have basic marketing skills as it makes you dive deeper into the ocean of marketing. Therefore, it's highly recommended that you first complete the "Introductory Machine Learning Course" to learn the basics before moving on to this specialization course. The course is free and has a duration of 3 months which indicates its benefits for years to come. This marketing certification comprises five courses, including a detailed discussion on:?
This is one of the most subscribed marketing courses on Coursera and provides the best introduction to machine learning. This marketing course is from the former head of Google Brain, also known as Baidu AI groups, and covers the best practices in artificial intelligence (AI). Luckily, it costs you nothing and has a period of over 11 weeks. It is definitely worth your time. ?
Marketing Motive has provided this globally recognized marketing certification since 2017, led by Silicon Valley-based field experts. In this specialized course, marketers can get an in-depth understanding of digital marketing. It comprises the following courses:?
The courses mentioned above are compulsory. Candidates can also go for the elective courses that include:?
This marketing certification is time-bound. It offers one year of access to course material, 45+ projects, case studies, and live interactive learning with field experts. The course costs around $1200 but is certainly worth your time and cost. ?
Twitter is one of the world's leading social media platforms, with around 350 million users. Therefore, it is an excellent platform for businesses to generate massive leads and promote businesses. To understand the underlying marketing strategy and techniques of twitter and run effective marketing campaigns, Twitter offers "Twitter Flight school" certification. It comprises five courses, each lasting 10 to 15 minutes. The course is free and requires a simple login to a Twitter account. Marketers can get the essential skill set to effectively perform social media marketing through the real-life scenarios incorporated in the course. Twitter's marketing certification consists of two phases. ?
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The Executive Leadership Course is a specialized marketing course for aspirants who seek to expand their brand's social media presence. ?
Running a successful campaign isn't enough. Tracking marketing campaigns is crucial to social media marketing. It enables the marketers to measure brand awareness, the status of marketing campaigns, customer satisfaction, brand identity, and feedback on products and services. Quintly's social media analytics course is a must to learn how to keep a robust track of social media marketing. The course covers elementary principles of social media analytics and metrics measurement, providing in-depth guidance on how to track and measure social media marketing campaigns on platforms like Twitter, LinkedIn, Facebook, Instagram, YouTube, etc. Moreover, it's totally free of cost and can be completed conveniently without any time limitations. Gear up your digital marketing skills and become a marketer possessing unique and valuable marketing skills. ?
Ranked among the top institutes for digital marketing certification, the University of Vermont offers one of the best marketing certifications. Designed and taught by industry experts, the course is a must for all beginners as well as veterans. The course offers a profound understanding of digital marketing through research and the development of campaigns and plans. It costs almost $1700 and spans over ten weeks. ?
Brainstation offers excellent digital marketing certifications both online as well as on-site in Chicago, New York, Toronto, and Vancouver. Designed by veteran digital marketers, this course covers a full spectrum of digital marketing comprising:?
The certification is earned after an in-depth study of marketing, completion of a capstone project, and final assessment. The course also covers a profound understanding of Google Ads, Google Analytics, and Google search console.?
This marketing course is recommended especially for entrepreneurs seeking increased conversions without an extra cost. The course covers all the basic principles about effectively creating landing pages and provides detailed study material along with step-by-step instructional videos. It comprises several modules, including fundamentals of page architecture, leads generation forms, calls-to-action designs, copywriting, etc. Best of all, this marketing course doesn't have any time limit or charges. It's totally free, self-paced, and can be completed conveniently. ?
Accredited by The Open University and The Interactive Advertising Bureau Europe, Google's Digital Garage offers excellent free tutorials on everything about digital marketing. This course is a good pick for those who want to commence their career in digital marketing, covering everything from analytics to data insights and advertisements. It consists of 26 topics that give you all you need to know about digital marketing. It is absolutely free and has a global demand.?
Time To Expedite Your Digital Marketing Journey ?
If you also want to work in the field of digital marketing or accelerate your current career, you need to complete the globally recognized digital marketing certifications. After completing these marketing courses, you can grab your desired job opportunity right off the bat. Visit our blogs to explore more about digital marketing certifications. You are also welcome to visit our career page and apply for a job befitting your role. ?
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