The top brands to elevate house sales

One way for property developers to secure a substantial return on investment is by focussing on the more practical aspects of the residences, such as the appliances and bathroom fixtures. In my opinion, it is often better to invest in quality appliances instead of luxurious marble surfaces or on constant modifications to the floorplans.

I always feel that a bigger portion of the investment that goes into building a residential development should be put towards the features that make the life of the homebuyer not just prettier but more comfortable. Homebuyers want a home that is comfortable and comes with the right facilities to alleviate their day-to-day duties.

The year 2020 showed us that investing in quality home appliances and fixtures – especially the ones that are used every day such as refrigerators, dishwashers, ovens, microwaves, showerheads and taps — will result in a higher return on investment for property developers.

Developers should focus on choosing the right brands for the kitchens and bathrooms as they tend to be the areas where homebuyers will scrutinise and pick out what goes into their pros and cons list. The quality of the kitchens and bathrooms, down to the choice of appliances and fixtures, are key indicators to buyers on the property's overall quality.

There are many to-go brands for the kitchen and bathroom that can guarantee the interest of your target homebuyer.

I suggest investing in benchtops made from materials such as porcelain panels or Corian acrylic polymer for the kitchen. They are inexpensive options for the kitchen, have limitless applications, and come in many colours. Benchtops don’t have to be made with an expensive material for it to look good and work well. Instead of investing your budget on marble benchtops, you can free up some of the resources to spend on quality products from Miele,?Wolf?or?Fisher & Paykel.

I love these brands as they are established names with a reputation for producing long-lasting appliances. Miele is over 100 years old and is a brand synonymous with premium quality. Wolf’s ranges come with characteristic red knobs and are a favourite among professional chefs. And I love Fisher & Paykel’s products as they are so user-friendly.

For the bathrooms, choose a tap or tiles that you know will be long lasting. Investing on good quality tiles, taps and hooks from the start means the home buyer won’t have to renovate their bathroom for a very long time, something they will appreciate. Brands such as?Havwoods,?Astra Walker,?Brodware,?Parisi,?Skheme,?Arte Domus,?Caesarstone?will guarantee a successful sale and a happy client.

Do not invest in luxurious brands or materials just because it looks pretty. Instead, choose brands, materials and appliances that look good and will ease the homebuyer’s life.