The top 5 social media channels for a marine business and how to choose the right ones.
Heidi Frith
Helping Marine business owners reach more customers through digital and social media marketing ?Social Media Management ? Digital Marketing ?Marine Marketing.
Some of our new clients know exactly the social media channels they want to use and why but the majority don't. It is a bit of a minefield for many and of course, it is constantly changing. This is why we spend quite a bit of time getting to know our clients, their products, their market, and their goals.
There are many variables that will help you determine which ones are right for your marine business. Are you selling to other businesses or to the consumer? How big is your marketing budget? Who is your target audience? Age group, gender, income etc. How much time and effort do you want to put into managing your social media accounts? Which of the social media channels work best for the marine market? I have selected the top 5 channels I believe work best for my marine clients. They are Facebook, Instagram, YouTube, Twitter and Linkedin. To help you understand whether or not these are right for your business and maybe help you prioritise which ones to focus on I have written an article for your information. I hope this helps you decide which channels you should consider using.