TOP 5 PODCASTS OF THE WEEK 06/27
Welcome to your weekly digest of the top 5 podcasts every marketer should listen to IMMEDIATELY.
Sponsored by Marigold
1) Do This, NOT That - WILD Test Ideas! (you have NEVER tried these!) ?? Ketchup on EGGS???| Ask Us ANYTHING
In this episode, Jay Schwedelson shares actionable email marketing tips and innovative tests you can run to boost conversions and clicks! You'll also learn about Jay's opinions on condiment usage.
Best Moments:
2) Under the Influence - Lets Take Back Masculinity From the Douchebags!
In the latest episode of Under the Influence, host Jo Piazza dives into the cultural narratives around masculinity and femininity. Jo explores how online culture and society at large often define masculinity as dominant and powerful, while femininity is seen as soft and emotional.
Jo, a mom of a boy, challenges these stereotypes and imagines a world where traits like caring, nurturing, kindness, and support are seen as masculine. Joining Jo in this thought-provoking conversation is Catherine Connors, former head of content for Disney Interactive. Catherine, known as a "princess hacker" for redefining Disney princess characteristics, believes in the power of storytelling to reshape our perceptions of gender traits.
Tune in to this insightful episode to hear how we can redefine masculinity and femininity through the power of stories and change.
3) Ethics in Marketing - Gendered Marketing with Sylvie Borau
In the latest episode of Ethics in Marketing, host Mikhail Myzgin discusses the complexities of gendered marketing with sylvie borau , a professor specializing in consumer psychology and applied ethics. They delve into the evolutionary origins of gendered marketing, examining how it can both benefit and harm consumers and brands.
Mikhail and Sylvie explore the ethical challenges that gendered marketing presents and offer insights into how brands can navigate these issues responsibly. Tune in to gain a deeper understanding of the ethical considerations in gendered marketing and learn practical ways to promote ethical practices in your marketing strategies.
领英推荐
4) Everyone Hates Marketers - Professionalism is Killing Your Brand: Heres the Cure
In the latest episode of Everyone Hates Marketers, host Louis Grenier dives into the topic "Professionalism is Killing Your Brand: Here's the Cure" with Dave Harland , copywriter and creative director of Copy Or Die. They explore how ditching corporate speak and embracing authenticity can breathe new life into your brand.
Join Louis and Dave as they discuss:
5) The Art of Online Business - The 100% Close Rate Discovery Call Funnel with Caryn Gillen
In the latest episode of The Art of Online Business, host Kwadwo Sampany-Kessie welcomes Caryn Gillen to discuss her impressive discovery call funnel, which boasts a 100% close rate. Caryn shares her approach to making the invisible visible by turning hidden results and experiences into compelling messaging that naturally attracts the right people.
Tune in to learn Caryn's secrets for closing every discovery call without the hard sell and gain insights into effective messaging strategies.
"I don't like customers. They're irritating."