Top 5 News Topics for TikTok

5. TikTok Partners with HubSpot

TikTok and HubSpot have partnered to grow a lead generation by using TikTok's engaged audience and connecting it with HubSpot's extensive customer platform.

4. TikTok Advertising Goes Out-of-Home

Out-of-home advertising has traditionally been kept separate from the new digital advertising strategies and solutions, but now TikTok is introducing the "Out-of-Phone" solution for brands advertising on the platform. You will start seeing TikTok paid content on billboards, gas station pumps, kiosks, cinemas, and many more.

3. 15-Minute Uploads on TikTok

TikTok used to have 15-second limits for video uploads. Then they went to 3-minutes, 5-minutes, and 10-minute limits. Longer videos seems more similar to YouTube length videos, which opens the door for longer watch times, different content delivery styles, and ultimately more space for advertisers to serve paid content.

2. CapCut and Creative Center

TikTok 's Creative Center decreases production time by 21%. CapCut brings a 79% increase in being more entertaining to TikTok users. Editing tools and trending insights are increasing creators content efficiency and impact across the board.

1. Disney on TikTok

Disney launches a new partnership in the TikTok app with interactive content full of memories, games, and character content from 48 participating Disney handles from Walt Disney World brands like Pixar, Star Wars, Marvel, ESPN, National Geographic, and more.

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Written by Sean Reed

Director of Social Media for Stern Advertising