Top 5 Links Leveraging The Importance of "Digital Marketing"
Internet based devices changed human life cycle. Averagely people spending at least 60 minutes per day on Digital Devices to search, learn, entertain or just a time pass. Smartphone, laptop, Computer etc. Digital Devices are common in today’s technical world, these devices makes Digital Marketers a huge ways to REACH right potential customers.
The Top most 5 facts WHY Digital Marketing leveraging importance
1) Fastest Rise of IoT’s Devices
IoT’s devices makes human life much engaged with technology. These devices are increasing day by day and which are easily adopted by consumers. IoT’ devices becoming much popular as they are helping reduce users valuable time and makes their work easy and faster.
Some popular IoT Devices are Home Voice Controller, Echo Plus voice controller, Smart Light Switch, Air Quality Monitor, Universal Remote, smart TVs, smart speakers, toys, wearable and smart appliances. Smart meters, commercial security systems and smart city technologies etc.
2) Mobile Revolution
Since 2015 mobile phones turned into Smartphone and these smartphone really best smart than ever before. Just few years ago when 4G mobile not introduced in India there was less awareness of power of Smartphone. Indian worried about wasting their 3G mobile phone but when they realized power of 4G mobile (Smartphone) they change themselves and adopt 4G Smartphone. Now with these smartphones it so easy and simple to complete much tasks i.e. booking cinema seats, Bus seats, place food order, make payment, add money to bank, check balance, navigate routes, stay connected with lovable anytime every time and much more….. Users of Smartphone rapidly increasing in India and it makes grate opportunity for Digital Marketing to find out potential costumer in their online joinery.
3) Mobile sites / progressive web APPS
Online business shifted from Desktop to mobile phone or Smartphone in that case website world also changed from desktop websites to mobile sites. Light weighted, easy navigation, exact meaningful, short and simple mobile sites success catching users intention. Rise of Progressive web Apps (PWA) also make an revolution in web apps. Progressive web apps could be the next big thing for the mobile web. PWA’s are really awesome version of web apps.
4) Mobile app Revolution
Google play store, App Store - Apple, Amazon App Store are trusted platform for various OS based mobile apps. Developers hosting their products on these platform finding their customer and earning for their efforts. Mobile app engagement is another side of which is increasing day by day that’s why developers working hard on for more engagement for their customers. List of mobile app rapidly increasing on these platforms. Mobile apps i.e. Whats App, Facebook Lite, Messenger lite, payTM, Bigo, Helo, ShratIT, TikTok, ShareChat, Google Pay, Ganna, Sawan, Zomato, Book My Show are some best examples of mobile App revolution
5) Exploring Data Volume
Increasing uses of Digital devices, Technical platforms, Internet, Websites, Mobile sites, Mobile app it has grate opportunity to collect huge Data of consumers who are surfing online for learn, earn, find information and more intention what they have. In this case Data is most important to achieve Digital Marketer’s goal. This data volume explored in current period and may increase huge in future period too. Use of SMART Marketing objectives can be success for business to rich right buyers who are searching for their intentions online.
6) Artificial Intelligence + Machine Learning
Development of Artificial Intelligence & Machine Learning is fast than we think. Search engine’s using Artificial Intelligence and Machine Learning in their algorithm for their best results. Artificial Intelligence and Machine Learning is future revolution in Digital Marketing field. i.e. Google Algorithm (RankBrain), Commerce (Amazon) Facebook, LinkedIn, Twitter, Instagram using Artificial Intelligence + Machine Learning To REACH / Re-marketing