Top 5 Augmented Reality and Virtual Reality usage in Fintech - 2021
VIVEK DUBEY
Author of the Top Recommended FinTech Book of 2020 -25 || FinTech || Innovation || Gen AI || Metaverse || Account Innovation Leader at Capgemini
Financial Technology has taken a new height in Virtual Reality, Augmented Reality, and Mixed Reality or Extended Reality space. Gone are the days when its applications were limited to the gaming and fashion industry. With the appetite for technology acceptance and experience, we have learned the value of technology during the unprecedented times of the 2020 crisis that technology is not limited to luxury or treating it as an alternative, but it is the basic need.
Understanding the technology and gauging the application always follow an Innovative Approach. The definition of AR/ VR is simple but to chalk down its application and formalize the strategy to implement these technologies is quite an unconventional task.
Definition
Virtual Reality (taking the user to a different world) – where clients wear a headset and are completely inundated in PC created conditions – has been created to meet plan, advertising, education, preparing, and retail needs.
Augmented Reality (adding digital objects/items/elements) – where computer pictures superimposed onto the client's perspective on this present reality by adding digital objects on a screen – is a more mind-boggling challenge, as it requires the software to "see" what is before it.
Many Businesses, incorporating this set of technology in the financial industry, are attempting to include significant numbers of equivalent advances into their administrations. While there is still some time before Augmented Reality and Virtual Reality genuinely grab hold in at the enterprise level, including account, they have just begun to have an effect and cause disturbances, including some of the accompanying applications:
- Blockchain and VR/AR
- Virtual Reality Payments
- Security
- Virtual Trading
- Data Visualization
- Customer Service
Blockchain and VR/AR
When thinking about arising technologies AR, VR, and Blockchain are top of mind. Being anticipated to be worth billions of dollars by 2024, these three have fantastic potential and as consolidated, can bring forth items and services which were unrealistic previously.
There are numerous initiatives in the AR and VR space is examining approaches to tackle blockchain technology, it will help to give virtual items and resources exceptional properties and value. A few, similar to Verses, Super World, and Arcona are trying different things by blending AR and Blockchain innovation to sell the virtual real state.
Virtual Reality Payments:
A few institutions are, making installments a virtual encounter. MasterCard has collaborated with Wearability to make an existence where buyers can make shop without leaving the virtual world. They have an augmented simulation golf experience called 'Invaluable' and players can purchase outfits in the virtual world, without doing anything.
Security:
To make a safer client experience, biometric security could be presented in an AR framework that could then associate with a VR world. These could be utilized to get to VR bank administrations, make ATM transactions. This AR, and VR security is going to change the world.
Virtual Trading:
Few banks are making exchanging a virtual encounter by making augmented reality workstations for trading. Citi utilizes Microsoft HoloLens to give dealers Holographic Workstations. This kind of workstation offers 2D and 3D components that add to the bank's current cycles.
Data Visualization:
Having the option to envision information is significant device dealers use to assist them with settling on vital choices about abundance the board. Particularly as the financial industry turns out to be more perplexing and there is more information to examine. AR and VR add to this experience are making it simpler and quicker to imagine and sort out a lot of information. Salesforce utilizes Oculus Rift to establish a vivid 3D climate for breaking down information. Constancy Labs, a piece of Fidelity Investments, has likewise exploited the innovation behind Oculus Rift. They made a virtual world called "Stock City" where stock portfolios are transformed into a virtual 3D city, where financial specialists can inundate themselves in the information.
Customer Service:
Numerous banks are additionally utilizing AR and VR to help improve the experience of their clients. Numerous banks have AR applications that assist clients with finding the closest banks and ATMs. When in a city, they can check the region with their telephones and see constant data about area, separation, and administrations at close by banks.
Some land firms have applications that permit clients to pass by and check houses with their telephones or tablets to get more accurate information about the property. Progressed choices that we may see before long contract adding machines and 3D insides in the AR climate.
To conclude, the above-mentioned top application(s) of Virtual and Augmented Reality (Mixed Reality / Extended Reality) will without a doubt develop with the improvement of technology, however, even now the augmented reality innovation organizations can receive numerous rewards from it. Preparing programs for the most testing and most confusing positions can be directed easily and at a higher pace of accomplishment. Directors and analysts can utilize it to communicate better information.
As I always say - Most of the leaders today follow the FinTech Trends, having FinTech Mindset is all together a different game. So nurture yourself with knowledge and be self-motivated. Your courage and knowledge will navigate to an actual destination.
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