Top 5 Apps for Entrepreneurs and Small Businesses
Laura Kinnard, MBA
Venture and Ecosystem Builder. Business Educator. Entrepreneurial Economic Developer. Marketing Strategist and Technologist.
As a small business owner, have you ever dreamed of marrying an accountant just so they can do the bookkeeping while you focus on growing your business? Instead, consider how a stack of mobile or desktop technology applications (apps) can help you spend less time on all those tasks small business owners have to manage.
There’s an app for that
Using apps as part of a good process not only allows you to spend less time on the operational duties, but helps you prepare for the day when you can afford to hand over a few tasks to someone else.
There are apps for:
- Accounting, payroll, and taxes
- Finances and expense tracking
- Payment processing
- Communication
- Project management and organization
- Time management and productivity
- Sales and customer management
- Creativity and design
Don’t marry the first app you meet, or get hitched too soon
Not unlike the process of picking your spouse, it’s important not to get married to the first app you meet — instead date a few before you decide.
- Don’t rush to ditch or get hitched to an app either. There are many things you’ll need to discover about an app during a trial period. You may love an app right away or only after you get to know it. And you may come to hate an app once you realize it doesn’t get along well with the other technologies in your life.
- You can’t make a decision about an app you didn’t actually date. Don’t start an app trial until you really have the time to. But if you feel the trial period was just too short, ask if it can be extended or if you can continue on a month-to-month basis before committing to an annual plan.
Decide what you need in an app before you get serious
While selecting the best tech to strengthen your business is important, don’t let picking an app paralyze your efforts to move forward in your business.
- Establishing a work flow will help you figure out the pains adding technology could help alleviate.
- Instead of imagining all the future possibilities an app’s integrations could offer, try a no-frills app that helps you do one thing better and makes your entrepreneurial life a little more fun.
Breaking up with an app shouldn’t be hard to do
- Determining if an app is good may require an effort to set up and test it. But just because you become engaged, doesn’t mean you have to go through with the marriage.
- You shouldn’t be forced to stick with a bad app just to avoid losing information its holding hostage. Before investing hours entering new client profiles to the customer relationship management (CRM) system you want to test, find out if you’re able to easily download your data to a spreadsheet if you decide the app isn’t for you.
- Be careful about automatic renewals and be sure you know how to break up at the end of a trial.
My Top Five ‘Dating-Worthy’ Small Business Apps Plus Two Bonuses!
1) Trello: is a fun & flexible way to get more done. A visual, easy-to-use productivity platform.
2) Canva: empowers the world to design. Design anything. Publish anywhere.
3) Squarespace Note: is a Stunning, Minimally Elegant Notepad for Android and iPhone.
4) Feedly: organize, read and share what matters to you. Perfect your Content Marketing Strategy.
5) IFTTT: (if this, then that) – The Internet doesn’t always play nice, but we’re here to help.
BONUS 1: Wave: seamlessly integrated financial services for small businesses. Millions of small businesses trust Wave to track their expenses, send invoices, get paid and balance their books.
BONUS 2: Slack: When your team needs to kick off a project, hire a new employee, deploy some code, review a sales contract, finalize next year's budget, measure an A/B test, plan your next office opening, and more, Slack has you covered.
Also see the Top Five Apps for Entrepreneurs and Small Business presentation on SlideShare.com
Technology Strategist at Microsoft
6 年Love Trello, it is simply the simplest way to track tasks and teams. As an IT Engineer, I can’t live without IFTTT. I might add Toggl for freelancers to track time.