Top 5 ActiveCampaign Alternatives To Watch Out For In 2021

ActiveCampaign is a sales and marketing automation tool that enables small and medium businesses to improve customer experience through automation.

ActiveCampaign has some good features like - a wide range of automation recipes, email templates, email performance reports, and more.

But, there are a lot of cons to this tool as well.

So, what are the issues with ActiveCampaign?

• ActiveCampaign has a limited collection of email templates - only 125?
• ActiveCampaign allows you to send only 100 emails to 100 subscribers in the free plan
• You do not get access to all the features in ActiveCampaign’s free plan
• ActiveCampaign has minimal & basic templates for signup forms
• ActiveCampaign does not have an in-built stock image library and emojis to make your emails engaging
• ActiveCampaign does not have advanced segmentation to send personalized email campaigns based on transactional, behavioral, and demographic data

And that’s why you need to look for some good ActiveCampaign alternatives.

Let’s begin.

1. BayEngage

BayEngage tops the list of ActiveCampaign alternatives. BayEngage is an all-in-one email marketing cloud that enables online businesses to scale their email marketing to a whole new level with its powerful features.

Features:

• Easy drag and drop interface
• 300+ email templates
• In-built stock asset library
• Advanced segmentation capabilities
• Powerful automation
• Integrated Shopify catalog

Here’s what makes BayEngage the best ActiveCampaign alternative:

Pricing:

• Offers a 14-day free trial period
• The free trial accommodates 250 subscribers with a maximum email volume of 2,500
• The Monthly paid plan starts at $10 and accommodates contacts up to 1,000 and a maximum email volume of 10,000 (Add on price $20/month)

?2. SendInBlue

SendIBlue is a marketing automation platform that helps businesses automate their email marketing, SMS marketing, customer relationship management, and more.

Features:

• Customizable Sign-up Forms
• Link Tracking
• Transactional SMS
• Social Media Integrations
• Marketing Automation Tools
• Real-Time Reporting

Pricing:

• Pricing starts at $0 for up to 300 emails/day.
• $25 per month for up to 40,000 emails/month

What makes SendInBlue a good alternative to ActiveCampaign?

• It is easier to use with simple marketing automation features
• An affordable tool
• Heatmap email analytics for better user understanding and engagement

3. ConvertKit

ConvertKit is an email marketing platform with some powerful features like email automation, subscriber forms, landing pages, and more.

Features:

• Custom opt-in forms
• Landing page templates
• Landing page templates
• Autoresponders/Sequences

Pricing:

Plans start at $29/month for up to 1000 subscribers.

What makes ConvertKit a good alternative to ActiveCampaign?

• Build subscribers with signup forms and landing pages
• Advanced automation
• Send email broadcasts
• Create email sequences

4. Aweber

Aweber is an email marketing automation tool that has some good features like segmentation, auto-newsletters, automation, and more.

Features:

• Activity tracking
• Customizable branding
• Follow-up autoresponder
• Reporting and analytics

Pricing:

The basic plan starts at $19/month for up to 500 subscribers.

What makes AWeber a good alternative to ActiveCampaign?

• Email templates for all industries and businesses
• Has a wide range of integrations
• Double opt-in functionality for sign-ups

5. SendX

SendX is a powerful email marketing automation tool that enables building email lists, sending and automating email campaigns

Features:

• Campaign Management
• Custom Landing Pages
• Drip Email Marketing campaigns
• Analytics / ROI Tracking

Pricing:

Starts at $7.49 per month for up to 1000 subscribers.

What makes SendX a good alternative to ActiveCampaign?

• SendX is affordable
• Built-in A/B split testing
• Built-in heatmap tracking
• Powerful analytics and reports

Final Thoughts

So, that was our list of top 5 ActiveCampaign alternatives!

ActiveCampaign is a good tool for marketing automation, no doubt! But, it has some cons that make its users want to look out for better options.

We hope this list has helped you make the right choice!