Top 4 Trends to Reshaping Your Apparel and Fashion Industry

All retail segments have been impacted by changes in consumer culture, and apparel brands are no exception. The whole fashion industry has been significantly impacted by the global success of fast fashion retailers like H&M, Zara, and Uniqlo, which has compelled apparel fashion companies to adapt to a changing fashion business model. Fast fashion businesses, which are seen as industry disruptors, have routinely produced double-digit yearly sales over the past five years. Their trick? reducing the time it takes for fashion to cycle through, and giving them the affordable, “fashion-forward” companies they want right away. To achieve this, apparel businesses must implement?Garment ERP Software ?that fulfills all their requirements on the same platform.??

Although traditionally cautious with?Garment Software , many apparel retailers have reacted by rethinking their business with innovation in mind, all the way from product development to customer experience, with an especially strong focus on e-commerce sales and customization??

The New Apparel Shoppers??

The new luxury consumer wants more purchasing options, rewards for being loyal, and generalized personalization. The chance to develop a deeper relationship with customers by focusing on experiences, quality, and the emotions that luxury goods give their buyers is presented by engaging with this new apparel and fashion consumer. Here are the top 4 technological advancements that are now changing the apparel and fashion market.?

Alternative Materials?

The market for luxury apparel and accessories is significantly affected by advances in material technology. A Marchesa and IBM cooperation resulted in a high-end, cutting-edge dress for the 2016 Met Gala in New York that lit up in various colors depending on how people felt about it when they tweeted about it. Even though it was remarkable, this was only the beginning. A major trend in recent months has been the use of?Apparel Manufacturing Software ?to produce new kinds of materials. Take materials that are produced sustainably. Customers are demanding eco-friendly substitutes for conventional raw materials like animal-free leather, as seen by the growth of “eco-luxury retail,” which includes Stella McCartney’s silk inspired by spider webs and spider DNA and Linda Loudermilk’s “vegetable cashmere” (or soybean fabric).?

Not only are these fabrics good for the environment, but they are also healthier for the body because they are non-toxic and more breathable than synthetic textiles. As an illustration, “green” fabrics made from algae biomass or discarded pineapple plant leaves are better for the body than synthetic textiles. Following in the footsteps of forward-thinking sportswear manufacturers, apparel brands have also developed materials that are heavily tech-driven and utilitarian. A heating system constructed from electronically printed conductive inks was imprinted in carbon and silver ink on the interior of the athletes’ jackets for the US Winter Olympic and Paralympic teams’ Ralph Lauren uniforms.?

Personalized Services with Garment ERP Software?

Luxury fashion stores are utilizing technology that empowers staff members in-store so they can provide in-depth expertise and 360-degree help to match — and beyond — the level of information buyers can access online while in-store foot traffic declines. One of the cutting-edge solutions that retailers are using is?LS Retail Garment ERP Software , which enables staff employees to assist customers on the sales floor while grinning and having all the information they require at their fingertips.?LS Retail POS ?promotes conversational commerce by offering a perspective of products akin to online store browsing, empowering staff to provide the truly great one-on-one service that affluent clients long for.?

Customers want style advice that is tailored to their preferences, suggestions on products that might go well with their purchases, detailed, understandable information about the potential purchases, and the ability to order items right away if they catch their eye, even if they are only available in another store location. Staff employees can fulfill all of these desires and more thanks to?LS Central Garment ERP Software. ?

Customization??

Many fashion retailers are increasingly investing in technology that enables a more personalized experience for their customers, taking a cue from Amazon to increase engagement and customer loyalty. Retailers are delivering individualized product recommendations in-store and online using software that is powered by machine learning and artificial intelligence (AI). The aim? Consider your clients’ wants and take steps to prevent them from going to a rival to finish their outfit. When armed with powerful?Garment ERP Software ?that supports personal recommendation, store employees can thoroughly amaze the customer and personalize the experience, which will enhance conversion rates, order values that are higher than normal, and customer loyalty.?

Mobility?

Consumers today use their mobile devices for everything from payments to product research. With the help of mobile apps, mobile payment options, real-time promos, and integrated return services, luxury fashion stores are catering to this urge to buy whenever. Many shops are utilizing push notifications, geo-referencing, and beacons to influence and engage their customers to fully utilize this technology. You can use?Garment ERP Software ?which consolidates all your required technology in one basket and allows seamless operations.?

LS Central is the best?Garment ERP Software .?If you are looking forward to implementing it, you may?Contact Trident Information Systems . We are a?Gold Microsoft Dynamics 365 Implementation Partner ?and?LS Central Diamond Partner . Feel free to reach out anytime.?