Top 30+ Ways to Promote Your Book, Online Course, Event, Podcast and more.....!!
Article Written By: Jessica Koch of Jessica L. Koch Consulting www.jessicaLkoch.com

Top 30+ Ways to Promote Your Book, Online Course, Event, Podcast and more.....!!

Top 30+ Ways to Promote Your Book, Online Course, Event, Podcast and more.....!!

1.Decide WHO is your Person!!? Make sure you speak your client's language!?

Personality Science: https://crackmycode.com/jessica.koch


2. Social Media - Well Duh... Right? How is this out-to-the-box? Well make sure you are doing an Event on LinkedIn, Facebook and Posting on ALL YOU Platforms!?

Are you doing what you should??

Profile (Headline, Keywords, Story Video, Talks/Description, Recommendations), posting, groups, engagement, recommendations, notifications.

Set up an awesome content Plan... This is a fun link that can help!

https://nationaldaycalendar.com

My Amazing Content Planning Template is Your Gift! https://docs.google.com/spreadsheets/d/1tI8xdrO5m3V-uPsNG9LDi7t2-VmzVScemc3In73gfHE/edit?usp=sharing

3. Posting Parties and Pods..... Some people like them, Some People Don't... You decide!

Gab Does Posting Parties The Link is Below: https://gabtalks.com/social-media-parties/

Grand Connection Does a LinkedIn Posting Party and Many other Events Here is the link:https://grandconnection.ca/category/events/

Selling On the Spot Does A Facebook Posting Party Here is the link: https://www.sellingonthespotmarketplace.com/events#!event/2021/10/5/10-1-10s-for-huge-facebook-engagement

4. So many Platforms - A Great Article On Over 100 Other Social Media Sites!! https://influencermarketinghub.com/social-media-sites/

Alternatives to LinkedIn: https://www.searchenginejournal.com/linkedin-alternatives/297409/#close

BeeKonnected- PLEASE USE MY LINK: https://jessicakoch.beekonnected.com/

Display~ Is an amazing Free Platform (like Instagram) Check them out by opening this link on your PHONE!!! https://tsu.onelink.me/znrO/bc05a61

5. EVENTS? Hmmm you say? How is my online course an EVENT? Well Every month, every quarter you could have a GUEST FEATURED BONUS for your Course! That person can be an affiliate of your product and you can Feature them in a Monthly webinar or even just a short interview you live stream somewhere... YouTube, LinkedIn, Facebook.. or if you have a Podcast feature it there and the Webinar or interview that is streamed is the event you are driving traffic to!!! COLLABORATION is KING!!

Free Places to post Events! https://networkingadvocate.com/

I have a list of over 50 event sites where you can register your events, many of them for free!!! https://docs.google.com/spreadsheets/d/15jOZz5j1T63vjZLYedgbjO_WCcktrtxKHQdwtV8kOzI/edit?usp=sharing

6. Ads ... well.... Not so out of the box but super helpful if done correctly -- I have recently been dappling here in an amazing course I am taking from an expert who works with Kevin O'Leary from Shark tank supporting him and his contacts with CRAZY effective Facebook ads.. She has super affordable group programs where you still get personal support!! And training... I know Ads are tricky and can be a big gamble to ensure results .. I always say get professional support.

7. Google Advertising! Another Dragon...

8. Emails... Your own list has heard from you. Did you know you can BUY targeted lists that have OPTED in 5000 contacts for less than $500 dollars??? And I even have researched an organization that can send the emails for you THROUGH their server for less than $200! WOW! Right!! Gift Giveaways!! I can send you links for 2 in addition to Kimberly's

9. Affiliate Program - IF you Don't have one... GET ONE !!!?

Here is my website which contains my affiliate program information: https://www.jessicalkoch.com/

Online course "Joy of Time" How to Hire Your Own Virtual Assistant!

https://www.jessicalkoch.com/shop2/

10. Chamber of Commerce -? if you are member of THIS or any other organization, Associations, Talk to Facebook Group Owners and LinkedIn Group Owners you are a part of and get permission to post (having an affiliate program really helps here because the Group Leader can share their link to you product)

11. Economic Development Office- your local office often has a community calendar and if you ask they JUST might post your events for FREE... mine does!

12. Local Community Websites that post community News and Events! Often have a FREE or Super affordable way to be at the FEATURED Event!! Too Awesome.... Community: https://thebaynet.com/

13. Club house!!! Join rooms where your ideal client for your course would hang out (and that are networking focused) and GRAB the STAGE when it is offered!! Tell about your course when you intro yourself but offer a free gift they can grab on a link in your profile or Instagram page too so you at least grow your LIST

14. Make good, genuine relationships with organizers of LARGE rooms in the Club House.. They are often looking for GUEST moderators and need help keeping up with always running the room!!! Raise your hand!! IT is a huge Edifier and bonus your twitter and Instagram GROWS like Crazy!!

15. Ringless voicemail drop.... This is awesome Click here to check it out! https://www.dropcowboy.com/?fpr=jessica47

16. Telemarketing Service... Usually about $3,000.00 to contact 1,000 people by phone and email... and they can even offer to include you a free gift so you can grow your OPT in the email list...

17. Be a podcast GUEST

- here is an easy way to do that https://matchmaker.fm/register?grsf=twputv

?To be a Guest on my Podcast Profound Professionals/Success Panels click the link for details

-https://marketing.jessicalkoch.com/success-panels-of-profound-professionals

18. Get More Speaking Opportunities!! More 10 introduction possibilities to Easily Get You Many Speaking opportunities!! Including a free Speakers Directory and Speaking Networking Events! https://www.thesmallbusinessexpo.com/speaker-submission/

Nine Ways to Get More Speaking Gigs On LinkedIn: https://www.dhirubhai.net/post/edit/6854265395193384960/?author=urn%3Ali%3Afs_miniProfile%3AACoAAAIbmaABTepW-3T0OJBJ5AbrQ0ZoF7Oax1s

Hey, don't forget to join us FREE every week Thursday from 1:30 PM - 3 PM EST to Network with Fellow Speakers and learn about GREAT Speaking Opportunities!

Here is a FREE Speaker Directory to search for NEW Speaking Opportunities and be found.


Virtual Speaking Networking event Every 1st Tuesday of the month 4:00 PM to 6:00 PM EST

The BEST place to collaborate & meet speakers! OC Speaker's Network!

Sponsored by: Get Speaking Gigs Now

Grand Connection is a fabulous Networking Group focused on Connect, Create & Collaborate.

They host several FREE amazing events every month like Posting Parties, Speed Networking, Speakers/Networking Events.

Link: https://grandconnection.ca/gcmembers/?v=4326ce96e26c

19. Add a Cause to your Mission!! Join up with Non profits whose members and/or contributors would benefit from taking your course and offer you affiliate program as a fundraising option, YOUR course is so much cooler than a tin of popcorn or wrapping paper!!! The Dream Queen Association has a wonderful cause supporting Teen Girl Leadership Skills my LinkedIn class is a fundraiser for them: https://dreamqueenfoundation.org/upcomingevents/

20. Make sure you know who really wants and needs your course and WHERE they hang out

21. CREATIVE Blogs! Guest posting blogs for large online publications and resource platforms is a thing... sometimes you get selected for free and sometimes you EVEN Get paid to create and submit blogs and CHANGE the titles to super grab your ideal clients and lead them to the course.....!!! Here is a great Source: https://www.helpareporter.com/

Free Headline Generator for Blogs and Other Uses: https://tweakyourbiz.com/title-generator

Use Otter and JUST Talk to build Articles: (This is my link) :) https://otter.ai/referrals/HMOAOCPD

Get Paid to BLOG: https://bloggerspassion.com/get-paid-to-blog-sites/

22. Even Better get your VA to make the blog and you GET paid...?

HMMM yes I am a Genius! https://golance.com/signup?referralCode=IVeFnTtw3

23. Don't forget YouTube and Live Videos .. but YouTube as a community feature and the ability to make relationships with complimentary channel owners to CROSS promote... you heard the saying... I will scratch you back.. if you scratch mine... LOL Also you have an affiliate program as an Ace up your sleeve to sweeten the pot!!

24. Testimonials are your friend... get them all the places you need them to shine... ASK and you shall receive DON'T just be a taker... GIVE some too!! It really boosts you! And you feel good too!!

25. MIXED Emotions Posting Parties, Pod and such.... https://grandconnection.ca/gcmembers/?ref=205

26. Don't miss your email signature Line.. it is your personal ad space ... LOL And if you have employees it can go in their email signature too!!!

27. MULTIPLE Academy SITES.... decide where is a good business decision to post you courses or mini courses that lead the students to the big ONE https://www.learningrevolution.net/best-online-course-platforms/

Other Great Articles to Help Promote Online Courses: https://www.thinkific.com/blog/55-proven-marketing-strategies-to-increase-online-course-sales/

28. Don't forget to MAKE friends, and affiliate relationships with other Online Course Creators!!!

29. Offer a Payment PLAN or Financing for your BIG programs..?

I have a source that can help your students get financing and pay you in FULL ... PLEASE TELL ROOSEVELT MORRIS... I will send you!! Thanks! https://www.133approvedfunding.com/

30. Translate Your Course into other languages

31. Forums are not Dead? Who knew!! https://www.fundera.com/blog/small-business-forums

32. Press Releases -

https://jlk.agoraadvantage.com/

https://docs.google.com/spreadsheets/d/1tGAqX113IL23wywyRs2ssujtOIJr40uZ5IPTRfSv9SY/edit?usp=sharing?

33. Blog Posting - Blog posts allow you and your business to publish insights, thoughts, and stories on your website about any topic. They can help you boost brand awareness, credibility, conversions, and revenue.https://docs.google.com/spreadsheets/d/16FQh8wLa8cnX0ivnSieZGT8dI44AccIvIfxark1pTrs/edit?usp=sharing?


$27 Exciting List of Potential Grant Opportunities for Authors!

Here's the link: https://www.jessicalkoch.com/product/exciting-list-of-potential-grant-opportunities-for-authors/


Some Other Great Stuff I LOVE:

Hey Taxi – https://www.heytaxiacademy.com/Empowered%20CEO?ref=https%3A%2F%2Fwww.heytaxiacademy.com%2Fa%2F2147488649%2FZbZwZ2fR

Meet My Referral Partners Networking Events: https://www.meetmyreferralpartners.com/lunchandlearnzoomfridays

As always my gift to you is a free custom report all about you!! The Science of Communication is so Cool ~ In 90 Seconds! Find out your code as my Free Gift Click the link below & receive a free report all about YOU!! You will be amazed...I was.. (Please feel free to share this link with friends, coworkers and family!) It is so fun to compare reports..BOY do we learn a lot about each other!

https://bp.crackmycode.com/jessica.koch

Jessica Koch

Jessica L. Koch Consulting LLC

410-349-6016

[email protected]

www.jessicaLkoch.com

https://www.dhirubhai.net/in/jessicakoch1/

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