The top 27 podcasts for Advertising & Marketing professionals

Recently I posted an article containing a list of 25 books I'd recommend you read if you work in Advertising or Marketing. And whilst books are great, they require focus, time and concentration to benefit from their content.

This is not the case with podcasts, which can easily be 'consumed' whilst performing a multitude of other tasks. Further to this they're free of charge, accessible 24-7, concise (mostly) and super informative making them one of the best ways to stay on top of the latest market trends and better understand the big issues facing the marketing industry today.

Often featuring some of the leading thinkers from across the globe, industry specific podcasts may be enjoyed whilst on a treadmill, preparing a meal, walking the dog, or en route to work. Indeed it can be one of the more effortless methods for sharpening your knowledge and keeping abreast of what's going on in the industry both in Australia and abroad.

Below is a list of 25 podcasts I'd recommend you check out if you work in the fields of advertising or marketing (in no particular order).

My selection criteria for this list required that these each publish content at least semi-regularly. I have not included any short runs or discontinued podcasts below:

1) Campaign Podcast

The Campaign podcast is a place for ideas, where the team explores big concepts and new technologies to give marketers some creative inspiration.

2) AdExchanger Talks

A leading voice in ad tech, AdExchanger Talks explores the evolution of data-driven digital media and marketing in a series of podcast interviews with key figures in advertising and people who are transforming data-driven digital advertising - and marketing as a whole.

3) Disruptor Series

From movers to shakers to great content makers, the Disruptor Series podcast (hosted by the CEO of TBWAChiatDay NY) features the people disrupting business, culture, and life.

4) Yeah That's Probably an Ad

Join the scrappy, skeptical and generally well-intentioned Adweek team for 'Yeah, That's Probably an Ad', a weekly discussion of creativity, marketing, media, technology and all the amazing things that are probably just ads for something else.

5) HBR IdeaCast

HBR IdeaCast is a weekly podcast featuring the leading thinkers in business and management.

6) Marketing Smarts

The Marketing Smarts podcast (brought to you by the team at Marketing Profs) is a weekly show featuring in-depth interviews with smart marketers from all walks of life delivering actionable insights and real advice to help you market smarter.

7) Copyblogger FM

Copyblogger FM is a weekly, short-form broadcast featuring a cast of rotating experts analysing the week in content marketing, copywriting, email marketing, conversion optimisation, mindset, and much more.

8) Six Pixels of Separation

Six Pixels of Separation is a weekly conversation with business leaders, thinkers, innovators and cultural icons. The show is about insights and provocations on brands, consumers, technology, business and how connected we’ve all become.

9) IPA AdTalk

The IPA is the acronym give to the group of over 300 agencies responsible for 85% of UK ad spend. Although infrequent in terms of content, when these guys do drop their IPA AdTalk Podcast it's often well worth listening to. Featuring interviews from some of the biggest names and thought leaders in UK advertising you'll learn about each of their career journey's and what they see for the future of the industry. Plenty to like about this one and well worth dipping into their archive to hear thoughts from the likes of Dave Trott, Richard Shotton and Rory Sutherland. A great listen whilst your cooking during the evening, if your partner can tolerate it.

10) AdNews Podcast

Posted monthly, if you're craving some more local industry insights, trends and news from around Australia then the AdNews podcast is for you.

11) Rock Hard Ads

Rock Hard Ads is a weekly podcast about all things advertising. Two ladies in the industry discuss brand campaigns, agency news and shakeups, weird commercials that make no sense, and everything in between.

12) Madison and Culture

Media. Art. Advertising. Sports. Music. Film. The lines between commerce and culture are more fluid than ever before. Culture shapes advertising, advertising shapes culture and technology enables both. Madison & Culture, hosted by David Sable, Global CEO of Y&R, as he talks to some of the liveliest, most eclectic individuals using creativity to connect with people.

13) Marketing Week

Marketing Week is one of the UK’s most respected business titles and a trusted and authoritative voice on the marketing industry. In the Marketing Week podcast, their editorial team discuss key topics with leading industry voices.

14) B&T's Fast 30

Running for a snappy half hour each issue (give or take), B&T's Fast 30 is your one stop shop for all things media, marketing and advertising.

15) Mumbrellacast

Mumbrellacast is a weekly show covering everything under Australia’s media and marketing umbrella

16) The Creative Relay

The Creative Relay is a podcast series where Australia’s most inspiring creatives talk to the creatives who most inspire them.

17) Face 2 Face

Discover what makes marketers click with consumers, the Face 2 Face series brings together industry leaders to discuss key topics and talking points from around the globe.

18) Ad Age Ad Lib

The Ad Lib Podcast features unscripted conversations with some of the biggest personalities in media and marketing/. The goal here is to do away with spin and jargon, and get to know some of the more influential and innovative people in this space — and understand the humans behind the titles.

19) PG Podcast

Hosted by Paul Gardner (former chairman of Grey), the PG Podcast is a show where media, marketing and advertising collides with politics, sports and news.

20) Marketing Over Coffee

Marketing Over Coffee is a weekly podcast looks at marketing related stories and provides common sense ideas and tips, covering all areas of marketing.

21) The CMO Show

The CMO Show features interviews with global thought leaders about emerging trends in content marketing, social media, public relations, digital disruption and the future of marketing.

22) Real Famous

Real Famous is a real life education in making brands that people want to talk about. We’re talking to leaders in creative industries to learn from their stories - how they got started, the challenges they overcame, the work that defined their careers and what drove them to become a success.

23) Hot Copy

In each episode of the Hot Copy Podcast the hosts share the secrets of successful copywriters including copywriting tips, shortcuts, writing resources, interviews with other successful copywriters.

24) Adlandia

Adlandia is a bi-weekly podcast focused on the signals in the noise of the advertising/marketing industry and dedicated to the renegades, the rule-breakers and the industry-makers.

25) Brandbeats

Brandbeats is an agency podcast with views on design, technology, art, and culture.

26) What it means - Forrester Podcast

In Forrester’s What It Means podcast, the hosts examine changing forces in the industry, what they mean, and what executives can do about them.

27) Behind the Numbers - eMarketer Podcast

Behind the Numbers eMarketer Podcast is a freewheeling conversation about digital media and marketing, and how digital is transforming business—and even life.

There's my list. Have I missed any out? Please let me know in the comments.

Happy listening!