Top 20 AI Marketing Tools To Make Your Life Easier in 2023
Wojciech Luszczynski
? CMO | MBA | AI & Growth Expert | Ex-SentiOne & GetResponse
Are you a marketer looking for ways to ease your workload and improve your results? If so, check out these top 20 AI marketing tools! These tools use artificial intelligence to automate tasks, generate content, and analyze data, so you can focus on what you do best: growing your business.?
In this article, I'll look at the top 20 AI marketing tools on the market and show you how they can help you save time, improve your results, and reach your target audience more effectively. So whether you're a seasoned marketer or just getting started, read on to learn about the AI marketing tools that can help you take your marketing to the next level!
Content Creation
?? Jasper
Jasper is one of the most popular AI writing assistants. Jasper can help you to write blog posts, articles, social media posts, and even email marketing campaigns. Jasper is powered by GPT-3, one of the most advanced language models available.
?? MarketMuse
MarketMuse helps you to optimize your content for search engines. MarketMuse uses AI to analyze your content and identify areas that can be improved.
?? Copy.ai
Copy.ai is a tool that helps you to create compelling ad copy. Copy.ai uses AI to analyze your target audience and generate ad copy that is more likely to convert.
?? Anyword
Anyword is a tool that helps you to create high-performing landing pages. Anyword uses AI to test different variations of your landing pages and identify the one that is most likely to convert.
?? Scalenut
Scalenut is a tool that helps you to improve your writing skills. Scalenut uses AI to analyze your writing and provide feedback on improving it.
How can these tools be used to improve your content creation?
Using these tools, you can create content that is more likely to reach your target audience, engage them, and drive them to act.
Data Analytics
AI-powered data analytics tools can help you to understand your target audience, track your marketing performance, and identify opportunities for improvement.
?? Amplitude
Amplitude is a tool that helps you to understand your users' behavior. Amplitude uses AI to track your users' activity and identify patterns.
?? Microsoft Power BI
微软 Power BI is a suite of business intelligence tools that can help you to visualize your data. Power BI uses AI to help you to create interactive dashboards and reports.
?? MonkeyLearn
MonkeyLearn is a tool that helps you to extract insights from your data. MonkeyLearn uses AI to analyze your data and identify patterns.
?? Brand24
Brand24 is a social media monitoring tool that can help you to track your brand's mentions online. Brand24 uses AI to analyze your mentions and identify opportunities for engagement.
?? SentiOne
SentiOne is a social listening tool that can help you to understand your target audience's sentiment. SentiOne uses AI to analyze your target audience's social media activity and identify their opinions and attitudes.
How these tools can be used to improve your data analytics?
By using these tools, you can gain a deeper understanding of your target audience, track your marketing performance, and identify opportunities for improvement. It can help you to make better decisions about your marketing strategy and improve your results.
Personalization
AI-powered personalization tools can help you to deliver tailored experiences to your customers. This can help you to improve customer engagement, loyalty, and, ultimately, your bottom line.
?? Optimizely
Optimizely utilizes machine learning to offer highly personalized user experiences across websites, mobile apps, and connected devices. Its capabilities enable marketers to perform A/B tests and adjust campaigns based on user behavior and preferences.?
领英推荐
?? Adobe Experience Cloud
Adobe Experience Cloud ?offers AI-powered solutions that help businesses deliver highly personalized user experiences across various channels. Its AI technology, Adobe Sensei, provides tools for customer intelligence, predictive analytics, and content personalization.?
?? GetResponse
GetResponse ?is an AI-powered email marketing tool that assists businesses in creating personalized email campaigns based on subscriber behavior. It also offers predictive sending, determining the best time to send emails to each subscriber to maximize engagement.?
?? Dynamic Yield
Dynamic Yield by Mastercard uses machine learning algorithms to create personalized experiences for customers. It helps businesses to adjust content, recommendations, and digital interactions with individual users in real-time across different channels.
?? Personyze
Personyze ?is a comprehensive AI-powered marketing personalization tool that allows businesses to offer highly personalized experiences based on user behavior, demographic information, and location. It also enables real-time website personalization, email targeting, and content recommendations.?
Here are some specific examples of how these tools can be used to improve your personalization:
These are just a few of the many AI-powered personalization tools available. Using these tools, you can deliver tailored experiences to your customers and improve their engagement, loyalty, and, ultimately, your bottom line.
Automation
Automation is another powerful way to use AI in marketing. By using AI to automate tasks, you can free up your time and resources to focus on more strategic activities.
Here are five of the top AI-powered automation tools:
?? Zapier
Zapier is an automation platform connecting different apps and services. With Zapier, you can automate tasks such as sending emails, updating spreadsheets, and creating social media posts.
?? HubSpot CRM
HubSpot CRM is a customer relationship management (CRM) platform that uses AI to automate tasks such as lead scoring, contact management, and email marketing.
?? Mailchimp
Intuit Mailchimp is an email marketing platform that uses AI to help you create and send personalized emails. With Mailchimp, you can automate tasks such as segmentation, A/B testing, and email delivery.
?? Drift
Drift, a Salesloft company is a chatbot platform that uses AI to automate customer interactions. With Drift, you can create chatbots that answer customer questions, generate leads, and sell products.
?? Intercom
Intercom is a customer engagement platform that uses AI to help you understand your customers and deliver personalized experiences. With Intercom, you can automate customer support, onboarding, and upselling tasks.
Some ways that AI is being used for automation in marketing:
Using these tools, you can automate tasks and free up your time to focus on more strategic activities.
Conclusion
The future of AI marketing is bright. As AI technology evolves, marketers will have access to even more powerful tools that can help them automate tasks, generate content, and analyze data. This will free marketers to focus on more creative and strategic work and help businesses reach their target audiences more effectively.
So how do you choose the right AI marketing tools for your business? Here are a few things to consider:
Once you've chosen the right AI marketing tools for your business, you'll need to learn how to use them effectively.
I hope this article has given you a better understanding of AI marketing and the top 20 AI marketing tools. If you're looking for ways to improve your marketing results, I encourage you to explore using AI marketing tools.
These tools offer a variety of features that can help you improve your marketing results. Please check them out and see which ones fit your business well. Thanks for reading!