The Top 15 Best Social Media Tools to Help Grow Your Business

As a small business owner or entrepreneur, you know that social media is a powerful tool to help grow your business. But with all of the different platforms and options out there, it can be overwhelming to know where to start. Plus, there is already a lot on your plate to handle. That's why I've put together this list of the top 10 best social media tools to help grow your business. Whether you're just getting started with social media or you're looking for ways to step up your game, these tools will help you achieve your goals.

1. Hootsuite

Hootsuite is a great all-in-one tool that lets you manage all of your social media accounts in one place. With Hootsuite, you can schedule posts, track who's talking about your brand, monitor competitor activity, and more. Best of all, it's free for up to 3 social media accounts.

2. Later

Later is a visual planning tool that helps you quickly plan and schedule your Instagram posts. With Later, you can drag-and-drop photos into place, choose from a variety of filters and colors, and even schedule carousels and video posts. It's a great way to take your Instagram game up a notch without spending hours planning each post individually.?

3. Canva

Canva is a great way to easily create beautiful visuals for your social media posts. With a library of templates and easy-to-use editing tools, Canva makes it easy to create professional-looking images even if you're not a graphic designer. And best of all, it's free!

4. BuzzSumo

BuzzSumo is a tool that lets you see what content is popular on social media so you can create similar content that will perform well with your audience. With its ability to track competitor content, you can quickly see what's working well for them and adapt it for your own purposes. There is a free version as well as paid plans starting at $99/month.

5. Sprout Social, Inc.

Sprout Social is another great all-in-one tool that offers features like scheduling, reporting, listening, and more. It starts at $99/month for the Standard plan which includes up to 5 users.

6. CoSchedule

CoSchedule is an excellent tool for help with content creation and editorial calendar planning. It starts at $15/month for the Solo plan which includes 1 user and 1 calendar.

7. HubSpot

HubSpot offers an all-in-one marketing solution that includes tools for email marketing, SEO, lead generation, website design & hosting, and much more

8. Google Analytics

Google Analytics is a free tool that gives you insights into how people are finding and using your website. With Google Analytics, you can track things like pageviews, time on site, bounce rate, and more. This data can be extremely valuable in understanding what content resonates with your audience and what isn't working so well.

9. Sumo Group (SumoMe.com / AppSumo.com)

SumoMe is a suite of tools that can help with everything from email capture to social sharing to website traffic analysis. Some of the most popular tools include the Share app (to add social sharing buttons to your site), the List Builder app (to capture email subscribers), and the Analyze app (to track website traffic). Prices start at $29/month for the Basic plan which includes up to 500 contacts.

10. Crowdfire

Crowdfire lets you easily find and engage with potential customers on Twitter and Instagram. With its ability to target specific hashtags, locations, and interests, Crowdfire makes it easy to connect with people who are interested in what you have to offer. Plans start at $9.99/month for the Pro plan which includes up to 2 Twitter accounts and 2 Instagram accounts.

11. Buffer

Buffer is a great tool for scheduling social media posts in advance so you can take a break from always being "on" online. With Buffer, you can connect multiple accounts and schedule posts ahead of time so they automatically publish when you want them to. Plans start at $15/month for the Individual plan which includes 1 user and 8 connected accounts per platform (Twitter, Facebook, etc.).

12. MeetEdgar

MeetEdgar is another excellent tool for scheduling social media posts ahead of time but with one key difference - it automatically reposts your older content so it doesn't get buried beneath new content. This is a great way to ensure that your best content continues to get seen by your audience even if they missed it the first time around. Plans start at $49/month for the Solo plan which includes 1 user and up to 25 connected accounts per platform (Twitter, Facebook, LinkedIn)

13. SocialBee

SocialBee is another tool that helps busy entrepreneurs manage their social media presence more effectively. With SocialBee, you can automate tasks like scheduling posts and tweets so you can focus on more important things (like growing your business!).

14. Qzzr

Qzzr is a quiz creation tool that lets you easily create engaging quizzes for your website or blog. Quizzes are a great way to get people interacting with your brand and can be used to generate leads or drive traffic to your website.?

15. Klout ?

Klout is a tool that measures influence across the web (including social media) and assigns each user a score based on their activity online. While Klout scores aren't everything, they can be helpful in measuring the success of your social media campaigns over time or identifying potential influencers in your industry or niche market.

Bonus Tools

Brandwatch

Brandwatch is a social media management platform that provides users with tools for managing their social media presence, analyzing social media activity, and creating social media content.

Sprinklr

Sprinklr is a social media management platform used by over 1,500 global brands for tasks such as social customer care, social listening, publishing content, and analyzing social data.

Agorapulse

Agorapulse is a powerful all-in-one social media management tool used by top brands around the world for tasks such as scheduling posts, analyzing social media activity, managing campaigns, and more.?

? Eclincher

eClincher is an AI-powered social media management platform used by top brands for tasks such as automating posts, analyzing social activity, finding influencers, and more.

Sendible

Sendible is a social relationship management platform used by over 8,000 companies worldwide for tasks such as automated posting, reporting & analysis, team collaboration, and client management?

Crowdfire

Crowdfire helps users grow their social following by providing them with insights about their audience and suggestions for who to follow and interact with.

Followerwonk SEA

Followerwonk is a Twitter analysis tool from Moz that helps users find influencers, analyze followers, and optimize tweets.

Conclusion

Social media is essential for growing businesses but it takes up a lot of time if you're not using the right tools! Using management platforms like Hootsuite and Buffer can help you save time by scheduling posts ahead of time and tracking which pieces of content are resonating most with your audience. Creating visually appealing content with tools like Canva will also help you stand out from the competition on crowded social feeds.

There are a number of great tools out there that can help, depending on your needs. Do some research, experiment, and find what works best for you and your business. With dedication and effort, you'll be sure to see success. Ultimately though, the best way to grow your business via social media is simply to produce high-quality content regularly and interact with others in your industry or niche market.

Here is a complete list of the Best SEO and Digital Marketing Tools, including both free and paid options.

What are some of your favorite social media tools? Let us know in the comments below!

Credit: Image and Inspiration is taken from Michael Quinn's LinkedIn Article