Top 10 US States with the Highest Club Cart Values in 2022

Data is important. At Vinoshipper, we understand the value of data and are committed to sharing data with you. We pledge to keep our analytics unbiased, unaltered, and made available directly to you.

2022 has so far been the year of the club. More than two thirds of Vinoshipper producers have observed year to date growth in the value of their club shipments when compared to 2021.

Plotted above is a look within the wine club shipments of the Top 10 states – ranked by cart value.

It’s a mixed bag (or case).

Oregon leads in average cart value. Washington leads in average bottle quantity. And California leads in average bottle price.

On the opposite end, Kansas trails in average cart value but its bottle quantity is impressive, rivaling that of New York.

Our Hint: If you are finding yourself wanting to improve any of your club metrics, one solution is to allow club customization. Allowing customers to switch in and out bottles or add in a few extras of their favorites is a great way to boost club sales and keep your customers excited by choice.

Vinoshipper data is compiled from the actual transactions of 2,800 producers across 40+ states.

Interested in expanding your sales to 40+ states? Vinoshipper gives you the tools to unlock growth within your business.

Do you have an interesting hunch or gut feeling about the state of the market? Reach out to us ([email protected]) and it could feature in our next piece of analysis.