Top 10 Things Recruiters Want To See On Your LinkedIn Profile
Melanie Mitchell Wexler
Career Coach - Empowering Mid to Executive-Level Professionals to Achieve Purpose-Driven Career Transitions | Resume, LinkedIn?, Job Search & Interview Specialist | Former Recruiter
Is your inbox full of job opportunities tailored to you?
If not, you might want to optimize your LinkedIn profile to grow your network mindfully. While some messages may not be the right fit, but your profile could be hindering you from attracting the jobs you are interested in.
There are 20 million companies on LinkedIn, with 14 million jobs posted at any given time and 87% of recruiters use LinkedIn to scout new employees. So if you are not tending to your profile you are missing out!
So what will get you noticed? Balance and relevancy.
Your LinkedIn Profile is not just meant to be a duplicate of your resume, updated infrequently and forgotten. It is a tool that allows you to establish a personal and professional brand and should be used as a living breathing tool to continue to develop your professional network!
Yes, recruiters are making sure that information listed on your resume aligns with what you have listed on your profile (you would be surprised the discrepancies that happen and cause red flags ??), but your LinkedIn Profile is so much more.
You can do yourself a factor and make it easier and increase your chances that a recruiter will reach out directly to you, So here is what recruiters are looking for:
1. Industry.
I recommend making your industry-specific to your job rather than your current company’s function.
2. Location.
While remote opportunities are still relevant, companies are still looking for hires who will be local long-term. If you are open to relocation this or next year, make sure you list those places on your profile.
3. Titles and companies.
Recruiters are looking at top talent from their competitors. They will search for those who have formerly worked at similar environments or specific places they think have strong talent. They look for talent in similar jobs ready for a promotion.?
4. Skills.
You can have up to 50 skills, and I am not one to list skills for the sake of having skills. Ideally you want at least 10-20 skills that you’re capable of. Hard skills are preferable as soft skills are evaluated during interviews. Recruiters are not searching for an “out of the box thinker.” Your LinkedIn and Resume won’t get you the job, it will get you the interview.
5. Keywords.
Each job has a few key requirements, and recruiters might want to see experience in a specific industry or job function. Make sure your core skills and experience are listed somewhere. Your core skills should be listed in multiple places. Examples of these skills include CPG, technology, social media management, technology PR and project management. Write a few paragraphs or bullet points under each job that contain keywords. Think about the reasons someone might be looking for your experience and make sure you cover them.
领英推荐
6. Focused language.
Specificity wins over generality. Recruiters get paid to fill specific jobs. They are looking for a set of experiences and skills. Make sure you list your core educational and volunteer experiences as well as any relevant hobbies or side projects.
7. Links.?
Include articles, your portfolio and links to the specific content you’ve created. Do not include anything confidential or proprietary.
8. Recommendations.?
LinkedIn is a social site. Offering recommendations to your current or former colleagues and managers will strengthen bonds and your “network.” As a bonus, it will also attract future employers.
?9. A about section.
Many leave this section empty and waste the value of a free billboard. Don’t write a short story of your life to date. Use this as the highlight of what you’re good at, what you like to do and what the world hopefully needs. You can include your contact info, website and key social links—even if they’re included further down. Not everyone will scroll all the way there.
10. A profile picture.?
LinkedIn ranks profiles with pictures higher. They get more connection requests. Keep yours up to date and professional.?
Most importantly, get back to recruiters who present relevant opportunities—whether you’re looking or not. Maybe your friend or colleague is looking for a move and would appreciate the introduction. Maybe the recruiter’s next job will be at your dream company. You never know. Relevant professional connections never hurt.
If you want some more LinkedIn Tips and Strategy, come and join Chelle Shapiro and I tonight at 6pm EST on Clubhouse for LinkedIn 101: Becoming A LinkedIn Rockstar in the Thought Leadership Branding Club.
Did you like this newsletter? Here are a few things you can do for me.
THE Promotional Product Disruptor ?? Maximising brand awareness impact with targeted merchandising products & video brochures ?? Helping businesses overcome Trade Show/Exhibition challenges with proven strategies
2 年Your newsletters always have so much value Melanie Mitchell-Wexler
Founder and Principal Recruiter @ All Collars Recruiting | SHRM
2 年Great read Melanie